WebMeUp
Regular Member
- Aug 8, 2012
- 204
- 52
Gmail is adding an unsubscribe link to the top of marketing emails:
http://www.webpronews.com/gmail-is-adding-an-unsubscribe-link-to-the-top-of-marketing-emails-2014-02
What do you think of it?
Will Gmail?s easy unsub button be a problem for email marketers, because this might bring up a trend where people just unsubscribe because the button is more prominently displayed?
Or if you are running genuine campaigns with an interested community, there's no reason to worry about?
http://www.webpronews.com/gmail-is-adding-an-unsubscribe-link-to-the-top-of-marketing-emails-2014-02
What do you think of it?
Will Gmail?s easy unsub button be a problem for email marketers, because this might bring up a trend where people just unsubscribe because the button is more prominently displayed?
Or if you are running genuine campaigns with an interested community, there's no reason to worry about?