New Campaign Getting Almost No Impressions

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Moonflare said:
I launched a fresh campaign yesterday, budget is set, ads approved, but impressions are barely trickling in. Any reason why this happens?
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A lack of impressions on a new ad campaign is usually due to a "learning phase". The ad platform needs time (24-48 hours) to test and optimize your ad before it starts to show it frequently.
If impressions don't improve after that time, the issue is likely with your bidding strategy (bid is too low), or your audience targeting (the audience is too small). Adjusting these will help your campaign become more competitive and start getting impressions
 
Check if ad scheduling is active, maybe you’re limiting hours.
 
If your fresh campaign has budget set and ads approved but impressions are barely coming in, it’s usually due to one or more of the following: the campaign might still be in the learning phase (especially on platforms like FB or Google), your bids or budget may not be competitive enough for your target audience, or your targeting could be too narrow, limiting reach. Sometimes, even with approved ads, new accounts or sensitive niches get soft-throttled or sandboxed without notice. Also, low CTR or poor ad relevance can hurt your ad rank, pushing you out of auctions. Try increasing your bids, broadening your targeting, duplicating the campaign, or letting it run 24–48 hours to see if it picks up — often the algo just needs time to kick in.
 
Fresh campaign : In that case, better wait 3 to 4 days for it to show any performance and do not tweak it for the first 3 to 4 days.
 
SmartClickOps said:
New campaigns usually take 24–48h to ramp up, give it some time.
Click to expand...
Not true, my new dummy campaigns get clicks within an hour, then usually gets hit with Manual review and passes, then spending limit gets lifted after couple days.
 
New campaigns often start slow and it could be narrow targeting, low bids, or the system still learning.
 
New campaigns often take a day or two to gain traction, plus low bids or narrow targeting can limit impressions early.
 
Could be a few things: low bid, targeting too narrow, or your ad's relevance score might be low. Also, check if there's too much competition for your keywords. Try broadening your audience or increasing your budget/bid.
 
Give your new campaign 24 to 48 hours to exit the learning phase, check bids and targeting, and avoid major changes during this period.
 
Low impressions on a new campaign are usually normal at first, as platforms need time to learn and start delivering ads. It can also happen if your targeting is too narrow, bids are low, budget is limited, or ad quality is weak. Check settings, bids, and ad approval to ensure delivery.
 
This is normal with new campaigns, give it some time for learning and try increasing bids if needed.
 
your bids are probably too low for the new account and google is testing you so try to double your bid for 24 hours just to kickstart the algo.
 
Moonflare said:
I launched a fresh campaign yesterday, budget is set, ads approved, but impressions are barely trickling in. Any reason why this happens?
Click to expand...
Usually new campaign need time to learn man, also check low bids, low search volume, or too narrow targeting.
 
Moonflare said:
I launched a fresh campaign yesterday, budget is set, ads approved, but impressions are barely trickling in. Any reason why this happens?
Click to expand...
That can happen with new campaigns. Even if ads are approved, delivery can be slow at the start while the system tests placement and audience.
 
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