1. This website uses cookies to improve service and provide a tailored user experience. By using this site, you agree to this use. See our Cookie Policy.
    Dismiss Notice

Never mind the B*ll*cks, here's the SEO Conference

Discussion in 'UnGagged London' started by Zombiesmasher, Feb 15, 2018.

  1. Zombiesmasher

    Zombiesmasher UnGagged forum moderator Staff Member Moderator

    Joined:
    Nov 26, 2015
    Messages:
    39
    Likes Received:
    74
    [​IMG]

    The way people search the internet has become unrecognisable in the last couple of years. There’s increasing pressure to adjust your SEO techniques for voice search and new legislation, all while your traffic gets hijacked by voice searches and answer boxes.

    That's why we're asking 20+ of the leading experts in digital marketing to dish out their best ideas and their sneakiest tactics at UnGagged London (on 11-13 June).
    Why would they tell us their secrets? Because unlike other conferences, UnGagged is unrecorded and under the radar, so their methods won't get saturated as soon as you leave the session.

    All of this means that the information is shared for attendee ears only.

    7 speakers to look forward to in London!

    With the competition getting fiercer with every year, it's worth having a look at what some of the big league industry players are talking about. We've already got a few exciting topics lined-up for UnGagged this year.

    Joe Sinkwitz
    Session: Build a Profitable PBN Using Only Influencer Networks

    PBN's are so hot right now. But they aren't always easy to build and manage for a newcomer. If you're reading poorly-written guides that dish out confusing, jumbled explanations and require the use of a billion expensive SEO tools, then it's easy to write-off PBNs as an unnecessary timewaster.

    As much as we love theories, we also love sessions that give you actionable strategies and tactics that you can take away and implement yourself; This is why we'll have Joe Sinkwitz showing you how to build a profitable PBN entirely from scratch using mostly free tools.

    Joe's been running a case study since the beginning of this year, and he'll be collecting data from it right up until the presentation itself. You'll be getting information based on real data, along with an explanation on how to use PBNs along with influencer networks to rake in a lot of cash.


    Dixon Jones
    Session: SEO is Dead… Again?

    It's a cliché that we've heard for a while - almost since the invention of SEO itself. The phrase "SEO is Dead" merits a couple of eye-rolls and snarky comments at best, just like its predecessor... "Content is King". The real question is why does everyone keep saying "SEO is Dead”? Is the SEO industry made up of a bunch of doomsday prophets looking to press the self-destruct button? Is everyone just being paranoid?

    We aren't looking to spread clickbaity rumours at UnGagged - we'd rather know why these rumours are being spread and how they could be exploited.

    To answer this, we have Dixon Jones (Global Brand Ambassador - Majestic) taking on the cringe-worthy phrase, looking at how this question increases paranoia in SEOs - and whether or not Google is exploiting these rumours for their gain.


    Hannah Thorpe
    Session: SEO in a World without Traffic

    With the popularity of voice search rising, SEO as we know it could be a thing of the past very soon.

    How will we optimise websites if traffic becomes a thing of the past? What does it mean for SEO when Google takes over the search process even more and just steals the information from websites to be given directly to users?

    As always, SEOs have to evolve and adapt to this new world without traffic. Hannah Thorpe (Managing Director - White.net) will be looking at what SEO might look like in 5 years time as well as giving us tips on identifying opportunities in SERPs and Voice search outside of just ranking higher.


    Aleyda Solis
    Session
    : Winning in a Mobile-First Search World

    More and more people are using mobile devices for internet browsing. Naturally, this means that search engines have been moving towards prioritising mobile optimisation in the SERPs. With these mobile-first updates changing the game, how can you keep up with the competition and continue improving your organic search results?

    Aleyda Solis is taking on the challenge of explaining how mobile-first search will affect you and what you can do to stay ahead of the game.

    For example: How can you use AMP to improve your website rankings? Could a PWA help you optimise an existing site? Aleyda’s session will answer these questions and guide you through the significant updates and opportunities in the new mobile prioritised search reality.

    No fluff. No recordings. Just digital tactics that work. See the speaker line-up so far, and get your tickets.

    Looking forward to seeing you there!
     
    • Thanks Thanks x 4
    Last edited: Feb 15, 2018
  2. back2form

    back2form Elite Member

    Joined:
    Jul 15, 2012
    Messages:
    3,830
    Likes Received:
    2,343
    Gender:
    Male
    Occupation:
    Online & Offline Business
    Location:
    Restaurant & CAFE
    [​IMG]
     
    • Thanks Thanks x 1
  3. CaptinAmerica

    CaptinAmerica Regular Member

    Joined:
    Nov 17, 2009
    Messages:
    244
    Likes Received:
    61
    Sounds like a great event. Any live stream option?
     
  4. davids355

    davids355 Moderator Staff Member Moderator Jr. VIP

    Joined:
    Apr 25, 2011
    Messages:
    15,212
    Likes Received:
    14,073
    Home Page:
    Honestly, I WILL get to this event one year :)
     
    • Thanks Thanks x 1
  5. blogzandstuff

    blogzandstuff Elite Member

    Joined:
    Jan 1, 2015
    Messages:
    10,763
    Likes Received:
    6,337
    Occupation:
    blog creator
    Location:
    UK
    If you're not allowed to go, just tell your missus that you are on a mercy mission for the red cross, get some photos done in hire a freelancer and you are all set to party!!!!! :)
     
    • Thanks Thanks x 2
  6. Are the other three abusing their robot.txt?
     
    • Thanks Thanks x 1
  7. Asif A Khan LONDON

    Asif A Khan LONDON Executive VIP

    Joined:
    Nov 10, 2012
    Messages:
    14,985
    Likes Received:
    42,254
    Gender:
    Male
    Occupation:
    Fun Lovin' Criminal
    Location:
    London
    Home Page:
    A nice Punk vibe with the graphics.
     
    • Thanks Thanks x 3
  8. back2form

    back2form Elite Member

    Joined:
    Jul 15, 2012
    Messages:
    3,830
    Likes Received:
    2,343
    Gender:
    Male
    Occupation:
    Online & Offline Business
    Location:
    Restaurant & CAFE
    Yes, I feel the same.
    A nice Punk vibe with the Reality graphics, videos & Highlights..



    [​IMG]
    [​IMG]

    [​IMG]
    [​IMG]


    P.S : back2form

    [​IMG]
     
    • Thanks Thanks x 2
  9. Zombiesmasher

    Zombiesmasher UnGagged forum moderator Staff Member Moderator

    Joined:
    Nov 26, 2015
    Messages:
    39
    Likes Received:
    74
    Hey Captin - Unfortunately not, part of our MO is that no recording is allowed, and nothing is to be shared during the event without the speaker's consent. This way the material stays crunchy and fresh a bit longer, but more importantly, you're not getting limp information your competitor can just swipe from a twitter feed.




    [​IMG]
     
    • Thanks Thanks x 4
  10. 4ContactUK

    4ContactUK Regular Member

    Joined:
    Mar 9, 2013
    Messages:
    348
    Likes Received:
    121
    Gender:
    Female
    Occupation:
    Business owner
    Location:
    UK
    Oh no, my face is on this graphic ha ha ha! I wrote blog about that weekend, was so ace!
     
  11. Asif A Khan LONDON

    Asif A Khan LONDON Executive VIP

    Joined:
    Nov 10, 2012
    Messages:
    14,985
    Likes Received:
    42,254
    Gender:
    Male
    Occupation:
    Fun Lovin' Criminal
    Location:
    London
    Home Page:
    At least give us a clue, which row?
     
  12. 4ContactUK

    4ContactUK Regular Member

    Joined:
    Mar 9, 2013
    Messages:
    348
    Likes Received:
    121
    Gender:
    Female
    Occupation:
    Business owner
    Location:
    UK
    The 1st woman on the left at the front, above the word London. :anyway:
     
    • Thanks Thanks x 1
  13. Asif A Khan LONDON

    Asif A Khan LONDON Executive VIP

    Joined:
    Nov 10, 2012
    Messages:
    14,985
    Likes Received:
    42,254
    Gender:
    Male
    Occupation:
    Fun Lovin' Criminal
    Location:
    London
    Home Page:
    When people go to UnGagged, do they admit to being members of BHW or do they keep it on the DL?
     
  14. 4ContactUK

    4ContactUK Regular Member

    Joined:
    Mar 9, 2013
    Messages:
    348
    Likes Received:
    121
    Gender:
    Female
    Occupation:
    Business owner
    Location:
    UK
    I didn't ask anyone that question I'm afraid and no one asked me either. Sorry I don't have any scoop lol
     
    • Thanks Thanks x 1
  15. Zombiesmasher

    Zombiesmasher UnGagged forum moderator Staff Member Moderator

    Joined:
    Nov 26, 2015
    Messages:
    39
    Likes Received:
    74
    London was a blast last year, great to hear you enjoyed it. We're in the run up to the 2018 London UnGagged this June and we've got a great lineup of speakers - see you there!

    [​IMG]

    I think it mostly depends on the session or who they're talking to. You'll often hear attendees ask questions in sessions and they're quite open about being blackhat or coming from BHW. But, generally, you're more likely to find out that someone's come from BHW at the after parties or networking events. We don't have many speakers who are categorically white or black hat: they'll generally cover a topic in a more integrated way, so BHW members often pick this up with the speakers to follow up on the blackhat aspects introduced in the session. BHW members tend to ask more involved questions, or bring up topics that speakers won't hear at pure white hat conferences, as a result, the conversations can get pretty deep and are fascinating to listen to.

    Having said all that, we're seeing a steady increase in the amount of white hat people asking about black hat methods and techniques. Google's TOS are getting more restrictive and less workable as time goes on. They even suggest promoting your website by sending newsletters out - through the post - telling visitors about new content posted on the website.

    [​IMG]

    Which is... interesting. Guidelines like this are why people are looking for acceptable alternatives to white hat SEO. Attendees who are openly black hat often get surrounded by white hat people asking them lots of questions; that hybrid mix of techniques can produce some very inventive results.

    So if you fancy being the belle of the ball at UnGagged, get loud, get involved and wear your black hat on your sleeve ;)
     
    • Thanks Thanks x 3
  16. ScribScribScrib

    ScribScribScrib Jr. VIP Jr. VIP

    Joined:
    Mar 15, 2017
    Messages:
    1,714
    Likes Received:
    1,880
    Gender:
    Male
    Occupation:
    Work
    Location:
    Work
    Home Page:
    I want to come! Tickets + exact dates please
     
    • Thanks Thanks x 1
  17. Zombiesmasher

    Zombiesmasher UnGagged forum moderator Staff Member Moderator

    Joined:
    Nov 26, 2015
    Messages:
    39
    Likes Received:
    74
  18. ScribScribScrib

    ScribScribScrib Jr. VIP Jr. VIP

    Joined:
    Mar 15, 2017
    Messages:
    1,714
    Likes Received:
    1,880
    Gender:
    Male
    Occupation:
    Work
    Location:
    Work
    Home Page:
    • Thanks Thanks x 1
  19. 4ContactUK

    4ContactUK Regular Member

    Joined:
    Mar 9, 2013
    Messages:
    348
    Likes Received:
    121
    Gender:
    Female
    Occupation:
    Business owner
    Location:
    UK
    @Zombiesmasher I went in 2015! I really would like to go again for sure, would need to get some contracts in to pay for it!
     
    • Thanks Thanks x 1
  20. ScribScribScrib

    ScribScribScrib Jr. VIP Jr. VIP

    Joined:
    Mar 15, 2017
    Messages:
    1,714
    Likes Received:
    1,880
    Gender:
    Male
    Occupation:
    Work
    Location:
    Work
    Home Page:
    May I PM you or get a link to that article you talked about writing? I would love to hear some firsthand experience from someone that actually paid to be there, makes it sound more unbiased :D
     
    • Thanks Thanks x 2