Punitkundal47 has a good suggestion with Facebook. You could also become active on other social media sites. If you have a store front or a physical address, you could create business listings online like a place page or a bing business page. There are about two dozen other reputable ones too. You could check out Yext for that if you don?t want to go to all the trouble of setting those up.
Hope that helps,
Shawn
Create an Adwords account, and use your competitors' brand name as keywords to target. Bid might be expensive, but you'll get your awareness thanks to the big brands
If You want to increase brand awareness then banner advertising works well.
You can also use social platforms like fb,twitter,pinterest,tumblr,etc
to get maximum exposure.
1. Blogging
2. SEO
3. Adword or any powerful PPC
4. YouTube
5. Social media like creating your fan page, twitter, google plus and getting exposure.
6. Related forums
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