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Need some help with off-page SEO

Discussion in 'White Hat SEO' started by Canuck, Apr 24, 2009.

  1. Canuck

    Canuck Junior Member

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    Hey BHers,

    I have a job interview coming up in the next few weeks for an SEO position at a small-medium sized business and I need some help.

    I've been in the SEO field for awhile but mostly doing white/blackhat stuff for myself that includes lots of blog commenting, social bookmarking etc. But if I get this job I need some good linkbuilding techniques that are 'legit'.

    I'll probably start building backlinks through directories, but what are some (free or paid) ways to increase ******** backlinks? I know blog commenting and that are legit, but they seem a bit unprofessional.

    Any recommendations/ideas would be appreciated. If you don't want to share them in the thread, a PM would be awesome.

    Thanks
     
  2. IamKing

    IamKing Jr. VIP Jr. VIP

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    Hi, There are many ways to get backlinks. The best paid link is from yahoo directory and you can surely get benefited from that link and also try to get links from demoz.org also.
     
  3. Canuck

    Canuck Junior Member

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    Yea, they're already in dmoz - not in Yahoo though, thanks for the advice :)

    I'm just thinking of what else that's legit. When it comes to my own affiliate sites, blogs, etc I can create a network of blogs and comments and don't really care if it seems spammy to some as long as it gets me listed. I can't really do that with a large company.

    I'm already planning on some article marketing. As long as you have good content, article marketing works for almost any website/company.

    Any other advice would be appreciated.
     
  4. squelsh

    squelsh Regular Member

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    You have to be very careful when youre doing link building for companies..Many would rather that you went with a slightly less effective method than risk having them mentioned online in association with anything remotely greyhat.

    Link buying could raise a few eyebrows and anything that represents them i.e. blog commenting, forum marketing etc probably could cause issues as well.

    Article marketing is a boring, old school way of building links that works well. Dont bother with a bio box that mentions the company, put the link in the body. Companies tend to like this as well, as many thinks in forms of traffic rather than links.

    PRs can be ok but usually you will need to link in with the traditional marketing department in order to get the Press releases and then you just make them seo friendly. This can usually add time, politics etc so often not persuing unless the company are already sending one out.

    Directories still work ok - go as niche as possible. Paying for inclusion is ok here generally speaking.

    If they have an affiliate program there are ways to tailor those links - look at how amazon and seobook do it.

    Finding niche article directories can work quite well as well - an example of a search command I would use is keyword AND inurl:"submit_article.php" - this gives you loads of relevant sites looking for content that you can get a link in.

    The list goes on.. im sure you will find plenty of useful information on this site.
     
    • Thanks Thanks x 2
  5. Canuck

    Canuck Junior Member

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    Wow, awesome info. Thanks :)

    I'm probably going to stick with article marketing and directory submissions. Anything else will come off as quite spammy, something they obviously don't want to be connected with.