Need Ideas For Warm Web Design Leads

I really appreciate all the ideas I read about on this forum and wanted to throw this out there to see if anyone feels like giving a tip or two

I have a list of warm web design leads and I need help with what to say after I send them a website demo. After they say they are interested in seeing a demo, I send them a real casual... Great. Have a look at this demo and let me know what you think. url...

If they have immediate questions I answer of course, but if they don't I follow up with them the next day and say something like... So what did you think of the website demo? Do you currently have your Google Maps and Yelp setup?

I'm pretty decent with answering questions and going back and forth and then closing but I feel like I might be missing out on sales. I wonder if I need a lot more sizzle, calls to action or whatever... What would you do with a lead that said yes send me a demo? Thanks for any suggestions

Add urgency maybe? Or special discount, sometimes that’s all it takes for someone to convert.

especially when they’re already showing interest and warm