1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Need help with landing pages quality score

Discussion in 'Adwords' started by nixnash, Jan 28, 2010.

  1. nixnash

    nixnash Power Member

    Oct 26, 2009
    Likes Received:
    Okay , I created a landing page ,for promotion of one of my products.
    Initially my quality score was 9 then it dropped.

    Now my quality score is 6 for 3 keywords and 1 keyword is having a kwality score of 7.

    With 6 as quality score , my cpc is more than i want to pay.

    What can i do to improve my CTR (Changing ad text is one of the thing which i was thinking.)

    What modfication i can add , to increase my quality score and decrease CPC.

    What modifications , i need to make to the website , how can i optimize my website for each and every keyword.

    Does inclusing h1 , h2 and other tags like bold , which increase relevency?

    I really need to set up this compaign, asap.

  2. samspam

    samspam Junior Member

    Feb 6, 2009
    Likes Received:
    Well, I don't know what your site/LP looks like, but I can tell you what I always do to get a very high QS.

    1. Content needs to be relevant to ALL the keywords, and not keyword stuffed. People usually forget that the text has to be relevant. One thing I always do, is to check what google actually think my page/LP is about by using their external keyword tool, and putting in my website/LP, and google will show you exactly what it thinks it's about.

    2. You need a Privacy Policy, and a "Contact" page at minimum (I usually add a links page to authority sites and relevant articles, and an About-page as well)

    Hope this helps.
  3. hasbul aqill

    hasbul aqill Newbie

    Sep 19, 2009
    Likes Received:
    please input about, privacy policy, term and condition and contact us page
    it work and i get 8/20 QS ;)