Need help selling profitable Adult Toy E-commerce store

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voltier

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I've got an ecommerce site selling adult toys that I'm looking to possibly sell. The site has a ton of potential and has made me good money in the past, but my Internet Marketing company is growing quickly and having a sex toy site under my ownership is becoming somewhat of a liability. I'm looking to get the highest reasonable price for it, and would gladly share that profit if any of you can help me sell it. PM me for the site, and any more details than i'm providing here, but i'd like to know from any of you what range you think I could get for it. Here are the details:

PR 3
Backlinks(Site Explorer): 26,471
Monthly Organic Traffic: 13,584
Monthly Unique Visitors: 36,745

Ranks Top Ten for:
adult toys
sex stores
masterbators
vibrating toys
adult toy store
penis sleeves
adult shopping
adult toy stores
anal toys
adult shop
sex toy stores
adult shopping
and many many more.

Also comes with a blog with that has 150+ unique posts, many of which are evergreen traffic drivers. The blog gets 1,000+ unique views per day. Additionally, some of the blog posts are actually custom made infographics that you could easily promote for lots of easy links.

The site also comes with a unique dropship relationship with our current adult toy distributor. Because we've been with them long term, we get 25% below wholesale, meaning 25% less than what you would be able to get otherwise. The site is turnkey, and all items are dropshipped through the distributor. All you need to do to manage it is place the orders 10-20min each day. Toys can be priced competitively and still be at priced at nearly double what you would pay for them wholesale.

Currently the site does between 2-4k in revenue each month, with considerable room for improvement (its done as much as 10-12k). About 6 months ago we did a redesign and moved it from oscommerce to magento. During this time, we significantly reduced the number of toys we offered, in an effort to offer only "high quality" toys. This resulted in a drop in organic traffic as we eliminated a good amount of the long tail. I'd likely recommend adding a lot more toys to the site as a very easy way to pick up more organic traffic and additional revenue, it just depends on the branding/selling proposition you want the site to have. The distributor has a HUGE selection, you could easily have 5,000+ toys on the site if you desired.

For the products on the site, unique descriptions have been custom written for each. This is EXTREMELY important, as most adult toy sites (especially turn key ones) all use the descriptions provided by the manufacturers, leading to massive duplicate content issues, and poor rankings for the majority of those sites. If you plan on extending the toys offered, i'd suggest you definitely get custom descriptions written.

Additionally, we've never tried to monetize the blog, but it could likely bring in some decent consistent revenue as well.

Like I said, i'm looking for interested buyers, or anyone who thinks they could help me sell it, I would be more than willing to give a good % of the sale price for anyone who can make it happen at the right price.
 
May be able to help. What is the site and how much are you looking to get out of it?

Russ
 
See my JV thread. Sounds like something we could sell for you :)
 
I'm looking to get as much as possible, I'm not certain what a fair valuation of it is yet, if you want the site name PM me.
 
Hi voltier,

I saw your thread here and I am very interested with what I have read. I can not send pm because I just signed up. However, if you can shoot one to me with your email address I would like to get a conversation started with you.

Thanks
 
and having a sex toy site under my ownership is becoming somewhat of a liability
LOL, go to chamber of commerce register a new name for you adult websites and you are done, why selling a website when it is making money. If you want to sell, you are not making money with your website. Good Luck.
 
Hello,

I am in the looking to do a start-up adult toy store but would be willing to take a look at what you are selling.
Can you send me a link to your site as well as give us an idea about how long you have been in business, previous income, current income ect.
I think an existing site with good traffic would be a time saver for our company.
My email is Tell you when you reply...............Tried sending a PM, but your box is full
Thanks allot and hope to hear back soon!

Jim
 
Would you mind sharing the name of your dropshipper? As its always good to have one recommended.
Thanks
 
Sounds great, although I fear I have more chance of buying a Bugatti
 
Hi, I am interested in your Adult Toy E-commerce, I cant send PM but I think I can recieve
Can you be so kind to send me the url and info, thanks a lot
 
Please shoot me a PM i'v sold 13 sites so far this year. I have tons of buyers. I need to learn more about the cash-flow of this biz. Please reach out.

Looking forward to talking!

Ronnie!
 
this site was listed nearly two years ago, it's either sold or he wants to keep it...
 
I am wondering if this store is still available or if it is off the market?
 
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