Need help driving Ppc and Ppv traffic to my Squeeze Page

I need tips on where and how to start with ppc and ppv since I have no clue where to start. Im a newbie when it comes to this stuff since im new.

And I've heard they're are some html programs that can edit my squeezepage to make it look a lot better. If anyone knows any please let me know, Thanks.

I'll pm you my squeezepage url if you're interested in checking it out and giving your opinion on it.

You will need to start getting a positive and negative keyword list. Negative to rule out the bad traffic, and positive to gain the buying traffic. There are tons of books in the download section.