1337WuLF
Senior Member
- Jan 3, 2011
- 1,028
- 436
Hey dudes,
I'm in the process of giving 7878's ORM method a try. So far I have sent out 100 letters and have 65 finished letters ready to send out soon, but I wont send those out until I have 100 ready to send.
The results so far:
So far out of the 100 letters that I have sent out, I have received 3 responses. Two of them called and were keen enough to leave a voicemail. And another send me a fairly lengthy email.
The first guy who called already was (sort of) doing his own reputation management. He had a section on his website asking for reviews, and promised a free meal out of a raffle out of all that leave reviews. Which is a pretty good idea to give him credit. What he was missing was the "review funnel" to filter out the bad reviews. He said he'd give his way a go first then get in touch with me after 3 weeks.
I called the 2nd guy I called back today and made a sale!
He agreed to go ahead for 6 months to see how it goes. I let him do most of the talking and then just told him how I would fix it and how much it was. He agreed to $397 a month for six months, I know I could have gotten more.. But this was my first sale and I wanted an easy one. I also wanted to make back the money I've spent on this which is around $400 (paper, pens, confidential stamp, printer, scrapers). The confidential stamp was $20!!! But I think it was a worthwhile investment.
My process:
I'll post updates as they happen and I'm happy to answer questions and of course, please share your own experiences and ideas
I'm in the process of giving 7878's ORM method a try. So far I have sent out 100 letters and have 65 finished letters ready to send out soon, but I wont send those out until I have 100 ready to send.
The results so far:
So far out of the 100 letters that I have sent out, I have received 3 responses. Two of them called and were keen enough to leave a voicemail. And another send me a fairly lengthy email.
The first guy who called already was (sort of) doing his own reputation management. He had a section on his website asking for reviews, and promised a free meal out of a raffle out of all that leave reviews. Which is a pretty good idea to give him credit. What he was missing was the "review funnel" to filter out the bad reviews. He said he'd give his way a go first then get in touch with me after 3 weeks.
I called the 2nd guy I called back today and made a sale!
He agreed to go ahead for 6 months to see how it goes. I let him do most of the talking and then just told him how I would fix it and how much it was. He agreed to $397 a month for six months, I know I could have gotten more.. But this was my first sale and I wanted an easy one. I also wanted to make back the money I've spent on this which is around $400 (paper, pens, confidential stamp, printer, scrapers). The confidential stamp was $20!!! But I think it was a worthwhile investment.My process:
- Scrape businesses with bad reviews, then filter the list to find the worst reviewed businesses on (1 - 2.9 average score) with at least two bad reviews and are also advertising on Google.
- Make folders for each lead, make their letter, take screenshots and print
- Write on letters, write on envelopes & stamp. In my previous mailing I used dice in with the letters. This next one I'm about to send has bells Some of them also have nothing inside. I'm going to do more testing in the future to see my success rate without anything inside.
- Wait a week or two and call all of them.
I'll post updates as they happen and I'm happy to answer questions and of course, please share your own experiences and ideas
