1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

My CTR 0.605% on POF after 3 days.

Discussion in 'Making Money' started by lkweekly, Mar 22, 2013.

  1. lkweekly

    lkweekly Registered Member

    Joined:
    Mar 11, 2013
    Messages:
    53
    Likes Received:
    4
    After a lot of work I finally got my Ad on POF to have a ctr of 0.605%

    I am using blackpeoplemeet and still no conversions after 3 days. What am I doing wrong here? I also tried direct linking 1 day and I tried a Landing page another day. My ctr is very good but if the offer doesn't convert whats the point. I feel like I am wasting this quality traffic
    . 0.605% was Hard to achieve.
     
  2. ReALeST

    ReALeST Power Member

    Joined:
    May 16, 2012
    Messages:
    584
    Likes Received:
    399
    Try using other offer buddy!
     
  3. lkweekly

    lkweekly Registered Member

    Joined:
    Mar 11, 2013
    Messages:
    53
    Likes Received:
    4
    Issue is the image thats getting me this ctr is a black woman. This is why I am using a dating offer that targets black men (blackpeoplmeet). Do you think a regular dating offer for all ethnicities would work? I ask this also because I am targeting black males. This is also where this high ctr is coming from.

    Black Woman Ad
    Black Male Target
    =0.605% ctr



    PS: Just took a look again and now my CTR is 0.643%
     
    Last edited: Mar 22, 2013
  4. Waddup

    Waddup Junior Member

    Joined:
    Nov 23, 2011
    Messages:
    110
    Likes Received:
    41
    Location:
    Antarctica
    CTR has nothing to do with conversions mate...

    I have had banners with higher than that doing nothing and banners with 0.10 and even lower getting all the conversions.

    COPY WRITING starts in your banner, the difference it can make is insane.

    POF = try a shit load of banners, track each one of these banners and see what converts. After that you can tweak the banners for higher CTR.
     
  5. lkweekly

    lkweekly Registered Member

    Joined:
    Mar 11, 2013
    Messages:
    53
    Likes Received:
    4
    What do you think about landing pages than direct to the offer rather than direct linking from POF?
     
  6. Waddup

    Waddup Junior Member

    Joined:
    Nov 23, 2011
    Messages:
    110
    Likes Received:
    41
    Location:
    Antarctica
    Well, I have had a good ROI with direct linking and with landing pages.

    This entire game is about testing and to test you need to track and collect data.

    If you can't convert with direct linking you probably won't with LPs either.

    If let's say you are just under doing profit a LP could put you in the green, but could also make your conversions worse.

    Trial and error with direct linking and work with a ton of banners and see which one is getting you the most conversions, you can even track which banner is doing profits.

    Your offer probably has several different styles landing pages as well, have you tried that? Have you tried several different offers?

    It seems to me that you only focussed on CTR and not on the actual copy of the banner. Once you found that sweet spot of which angle/copy converts best with your banners you can always make that banner more shiny and up the CTR.

    Spy on others that are running that offer and find out what they are doing.

    Keep reading my man! TEST TEST TEST and make sure you have a decent budget before you start doing this.

    The first time I started buying traffic I managed to become profitable after 600 euro and shit luck for me I ran out of cash when that happened. This game changes so fast that even when I had the cash to re-invest I wasn't running profits anymore.

    Make sure you have the cash and the tracking in place to become successful at this, bit of patience is required here.

    Let's say you have $1000 to spend.

    Find 3 offers that are somewhat related or/and run 3 of the same offers on different networks.

    Upload 50+ banners.

    CTR is still important so remove those with no clicks after 1000/1500 views.

    Track each banner with both CTR and Conversions.

    If you set this up right you will have a ton of data to work with after this campaign is done.

    IF let's say banner 10 with the angle of something like "White girls aint got the booty we do - sign the fuck up if you are a real man!" has the most conversions and is almost running a profit, you got some options there.

    A: Increase the CTR of this banner
    B: Try to lower the bids for the same clicks
    C: Add a landing page to increase your conversion rates.

    Best of all do them all together ABC.

    Your AD/COPY/BANNER is everything.

    If you click a banner and expect D but get R you are doing it wrong.

    The example above, "White girls aint got the booty we do - sign the fuck up if you are a real man!" would not work if you are direct linking to a landing page that has nothing about bit booties. It's what the clicker expected.

    //RANT
     
    • Thanks Thanks x 1
  7. shangsantian

    shangsantian Newbie

    Joined:
    Mar 28, 2012
    Messages:
    12
    Likes Received:
    1
    do you use lp?
     
  8. myniche

    myniche Junior Member

    Joined:
    Feb 13, 2009
    Messages:
    112
    Likes Received:
    51
    Don't forget to try a LP that is an optin to your autoresponder. OFFER something for free like "Secret List of Where You Can Find Hot Women/Men Online? Create at least a 7 day email campaign and see how this compares for ROI.
     
    Last edited: Mar 22, 2013
  9. lkweekly

    lkweekly Registered Member

    Joined:
    Mar 11, 2013
    Messages:
    53
    Likes Received:
    4
    How do you guys feel about Ads Clicked, Session Depth and Login Count? I have been playing around with both of these recently.
     
  10. Waddup

    Waddup Junior Member

    Joined:
    Nov 23, 2011
    Messages:
    110
    Likes Received:
    41
    Location:
    Antarctica
    I don't bother with ads clicked and I doubt any of the big earners do..

    Login account is definitely something you want to play with... Separate your campaigns based on the login count.

    -50 | highest bid
    50/100 | bit lower

    and so on...

    Unless your banner/angle is really unique you will find more quality clicks on a lower login account as they are fresh.

    Session Depth is something I don't bother with either but I know some work with it.

    Like I said before, It's all about testing and you don't need to go overboard with unique settings to make a profit. Think simple but test.

    -50 login count probably has higher quality clicks but the bid is higher

    100 login account probably has less quality but you could be bidding less and still make more profit..

    See what I am saying here? you need to test. Nobody is going to tell you what works.
     
  11. Waddup

    Waddup Junior Member

    Joined:
    Nov 23, 2011
    Messages:
    110
    Likes Received:
    41
    Location:
    Antarctica
    No offense but unless you are promoting digital product I don't recommend list building at all.
     
  12. marketinggenius

    marketinggenius Newbie

    Joined:
    Jul 1, 2011
    Messages:
    25
    Likes Received:
    10
    POF ad is like pouring money down the toilet...
     
  13. Waddup

    Waddup Junior Member

    Joined:
    Nov 23, 2011
    Messages:
    110
    Likes Received:
    41
    Location:
    Antarctica
    Congratulations, you made the most ignorant comment I have seen this year.
     
  14. lkweekly

    lkweekly Registered Member

    Joined:
    Mar 11, 2013
    Messages:
    53
    Likes Received:
    4
    Very Interesting comment. lol