My Competitor website ranking very well without backlinks How?

FB ads, Twitter ADs, Google Adwords, quality traffic sources are many if you have the $$$
 
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It says right on the image provided that his traffic is 71% from paid search ..meaning advertising.
 
He has backlinks, but he is simply blocking the crawlers of the main backlink checkers
 
The page might actually have a ton of links and they are just blocking spiders and that is why it might appear to be ranking for a competitive term without links.
 
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