My Ads Died?

Crazycam727

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So I had ads running and was getting around a $2 cost per purchase.

All of a sudden, my ads are all mistakenly disapproved. They get reapproved within the hour.

Now the cost per purchase has skyrocketed to $15.

It's been like this for the past 3 days or so.

I did not change anything.


Has anyone else experienced this?


Thanks,
Cam
 
Let it run for total 7 days and if your cpp is still same than duplicate your campaign, I think it will work
 
How much were you profiting when it was $2/p and how much are you losing now?

If it's not too much, you can wait for the CPP to recover but it will never be $2/P.
 
You've been penalised. Move to a new ad account if things don't improve quickly

FB does shit like that when they see your campaigns performing too well, if you go viral, they'll hit you... if you're getting super lower CPC or cost per purchase, they'll find a way to punish you.

Not ran ads on that shit hole platform since 2018 when they kept banning my ass for finally having figured out their shit hole platform and being able to generate leads and sales for a reasonable ROI.
 
Yeah they basically reset what their algorithm have learned.
 
Happened to me also
It was message campaign
Was receiving 50 messages per dollar
Now only 5
 
So I had ads running and was getting around a $2 cost per purchase.

All of a sudden, my ads are all mistakenly disapproved. They get reapproved within the hour.

Now the cost per purchase has skyrocketed to $15.

It's been like this for the past 3 days or so.

I did not change anything.


Has anyone else experienced this?


Thanks,
Cam
"Now the cost per purchase has skyrocketed to $15." It still sounds astonishingly profitable :D What are the AOV, ROAS, and margins of Your product? I could help you.
 
Yeah they basically reset what their algorithm have learned.

Maybe I'm just not cynical enough for FB ads but I kind of think it's more likely this. Their algo might have just fucked it rather than Facebook intentionally screwing with you for that much of a price hike. I mean they can't be thinking that short term.
 
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