I recently made a shit load on the back of jade goodys death - very popular in the uk. As it was always in the papers and she had a terminal illness I had time to prepare my plan of attack. At the time the searches where crazy. I cashed in on her products, books, send flowers to the family, her dvd's, adsense, info products based on death. Ive only just taken it down as hate mails started growing in numbers, some affiliates told me off and to stop. Plus sales where dipping but as stated I got it at its peak. Anyway.....
Good work guys I thought about doing this but have to much on at the moment, plus it is going to be hard to monetise as it is medical supplies. Plus information is very open on news sites, tv etc. My draft plan of attack would be:
1) Flu pack that contains basic first aid, but most important the surgical mask. This would have to be dropshipped.
2) Website would be a squeeze page that made them put in their email for a free report. This free report should be information on provention methods/plan and action plan for when it gets worse. Affiliate links in book to masks, medic kits, bloodscreening etc etc
3) Then on download thankyou have link or forward to flu medic pack/mask offer.
4) Plus autorespond email every day to them using capture email with scaremonger tactics to make then buy masks, medic kits etc 'Like get your mask now - without you have a 78% higher chance of contracting it etc etc'
5) Drive traffic using adwords, social network groups around it, Articles, classified ads (health section) and health forums.
Hope it helps.