Monetizing Facebook page 100k likes

My friend has a facebook page, related to girls and some funny content. It has 100k likes.
Last month he tried promoting some affiliate links and made around 700$.
But sales are goin down and he made the page really ugly with all those affiliate links. I think he ll start losing peoples interest.
I suggested him to work with me and he agried.
Im thinking about creating a site, same niche, and start driving traffic there and monetize through ads.
What you thinkin about? Any other ideas of monetizing this kind of traffic?

Gather high quality pics, post them to get members back.
Make related pages and like them so they show up on your page.
Post High quality pics on the other Pages and then use your 100k page to share them.
Make your website see how much you can make from adsense, check out "sheldon cooper quotes" page's website its simple but gets alot of hits.
If you see a good profit do the same with the other pages.

also use this page to make another page with 100k likes

i have high keywords CPC ads on my website.
If you are interested in promoting my site then we will share the profit 30% mine and 70% yours.
i have everything setup"d. you only need to place my website link at your fanpage.
pm me if anybody interested.