I currently have a website in the Education niche which averages about 350+ UV a day. It is currently monetised through adsense. I have tried to optimise the ads; I only have one large square, top-right, content wrapped, blended, text ads. Despite this my CTR seems to stay around 0.19%. My bounce rate is a level 50% and I average 2.00 pages/visit. With those stats I thought I'd get a higher CTR than that? I'm probably just being naive. My thoughts were to develop a relatively straightforward app via buzztouch and sell it via the site for £1, probably replacing the square of adsense or something. Has anyone done anything similar? I'm not sure whether this is a good idea or a stupid one.