I eager to share with tips of mobile promotion. And below you will find a mini guide of this activity: Step 1: Test the application with the users before official publishing. Testing your App will help deal with such moments: Introduce the product to audience. Form loyalty. Get information about bugs and missing features of the application. Step 2: Ensure the online presence Social networks, as well as you can create a separate site dedicated to the program and a description of its capabilities. Step 3: Provide visibility for your app in Store General for the App Store and Google Play factors are: installs (both the total number of installations and quantity os surges), the number of launches, reviews and rate. Also excellent way to promote it is publishing the application in alternative stores. Step 4: Tell more about your application Provide the App release to specialized publications. Step 5: publish reviews on thematic sites You can write a review yourself or pay for journalist publications Step 6: Use incent traffic As noted above, the position of the application in Google and Apple stores is affected by the number and dynamics of the installs. With the help of specialized services you can get the download of the program, which in theory should improve its position in the stores. Step 7: Ask users to rate the app You remember that estimates affect the position of applications in stores. Therefore, build in the interface programs suggestions to evaluate and comment on the product Step 10: Advertise your app Use the contextual advertising systems of Google, advertise the application in social networks, show banners to visitors in thematic advertisement areas.