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Minimum Search Numbers

Discussion in 'General PPC Discussion' started by Lonnigan, Dec 12, 2012.

  1. Lonnigan

    Lonnigan Newbie

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    When you are thinking of offering a product as an affiliate, do you have any minimum Monthly Local or Global search requirements? If it is a high/medium/low competition product? CPC maximums?

    Any input would be greatly appreciated.
     
  2. Endire

    Endire Elite Member Premium Member

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    This is a great question Lonnigan,

    I am not actively involved in affiliate marketing however when targeting keywords, it can be sometimes more effective to use longtail (keywords with low search volume) keywords in your efforts. So some keywords may not get that much search volume however when users do have queries related to longtail keywords you have targeted, your web properties are more likely to show up if you have optimized for them and those visitors may be more likely to convert. So in a nutshell, you get less traffic but it may be of higher quality.

    Here is a good post on targeting longtail keywords,

    http://searchenginewatch.com/article/2166510/4-SEO-Recommendations-to-Target-the-Long-Tail

    Hope that helps you,

    Shawn