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Micro niches - how to work around really thin content?

Discussion in 'White Hat SEO' started by skaru, Feb 22, 2016.

  1. skaru

    skaru Junior Member

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    I know some people say that the micro niche era is gone but mostly as a learning experience I've decided to put up another Amazon affiliate site. I found a decent niche but the problem is all the products are practically identical and choosing between those is really up to what is visually the most pleasing for a buyer.

    I'm doing a general big article with comparison table about the tiny detail differences and separate item articles, but I'm already bullshitting so much about trivial stuff that I would like to hear what are your ways of dealing with this?

    Easiest way would probably be to build a site around a more general niche and include my article there, which I will probably do if I fail to rank.
     
  2. JamaicanMoose

    JamaicanMoose Jr. VIP Jr. VIP

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    I'm still relatively new to affiliate marketing, but what I would do in this situation is focus more on cultivating the customer's true need for whatever solution you are attempting to sell, rather than focusing on the differences between the different products themselves. This can allow you to skate by with relatively thin product content, yet still have a compelling article that makes your readers want to buy. This is just if you planned on doing one landing page with multiple product reviews rather than an individual, lengthy review for each product.
     
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  3. skaru

    skaru Junior Member

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    This is a solid approach and I've sort of got that covered already. But I think I could be even more elaborate on this part. Cheers.
     
  4. Sherbert Hoover

    Sherbert Hoover Jr. Executive VIP Jr. VIP

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    Find your competitors. Find competitors in a niche close to yours. Spin their shit. Adapt the other shit for your niche. Repeat.

    Good luck, bro. I've got a micro niche case study going. It's as in-depth and step by step as it gets.
     
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  5. skaru

    skaru Junior Member

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    Thanks, I know what I'll be reading with my morning coffee then.
     
  6. thebomb

    thebomb Junior Member

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    1. Spin content from a competitor (good content that entices traffic to buy)
    2. Keep a short amazon.com description. If you have more unique content than original amazon stuff, Google won't go into a fit about it.
     
  7. validseo

    validseo Jr. VIP Jr. VIP Premium Member

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    My microsites are typically SEO experiments. They are typically designed to deliver organic traffic for very specific keywords into my online stores. If they are well built and present the products in a different light they can totally pay off and not run afoul of Google. My online stores cover products across 500 different categories... my microsites typically focus in on just one category or theme. I find it is easier to rank for a topic when you whole site is about that topic. In online retail there are some product categories where you have to be all about the category to compete. I know there are exceptions, but in general it is my opinion that this is often the easy way to make microsites succeed with the best KPI... sales.