I currently have about 100 monthly recurring clients for SEO and it's been pretty stable for a while now. Recently, most of my clients have been coming from referrals, networking and word of mouth though I've been searching for new ways to drive in more customers. This, what you're about to read is the result from my most recent endeavor/experiment in growing my client base:
So, as most of you probably know, generally, finding what I like to call "qualified" clients can sometimes be slightly difficult, if not very difficult. What I consider to be a qualified client is any prospect that will set an "in person" appointment with you and will allow you the time to explain what it is that you offer in detail. Setting an appointment is a very important/crucial step in to signing a deal. Why you ask? Well, the answer is rather simple, if they're willing to set an appointment then they're obviously "interested" in the general concept of what it is that you offer, once you're at the appointment, it's just a matter of reeling them in and that's the easy part, what business doesn't want to drive traffic and increase there customers/sales?
So, making the sale is what I consider to be the "easy" part, but you can't make appointments if you don't have leads or businesses to market your service to. With SEO, your best prospects are "new" businesses, businesses that haven't been hounded by others with services that you'll be hounding them with, you can get your foot in the door up front and help them to "grow" by getting started on the right foot, make them believe that you're there to really help.
So, where do you get these fresh leads on a daily basis? How do you get your hands on a constant stream of new businesses opening up in your local neighborhood/city? Well, here's the rather simplistic yet effective/profitable solution: Public Records!
Yes, that's right, "Public Records"!
What are Public Records? For those who don't know, they're records of legal occurrences that are published online by your county/state and are available for all of the public to see. So, I've been going to the Public Records site where you can see a daily updated list of new businesses that have opened and for the past month, I've been scoping and targeting these new businesses and within the past 30 days have been able to bring in 17 clients ranging from $199 per month all the way up to $1,399 per month (1 Law Firm Signed Up). In total, this has brought in $7,751 in gross sales and I'm expecting even greater results in the coming months.
What's nice about this is that it's an easy way to find new businesses and are very easy to convert and I think with some twists, you all here could make some decent money with this method. Regardless of which method you choose, making sales is all about targeting the right audience and finding those who could benefit from what you offer. It's all about value and if value is what you provide, then you'll not only build a good reputation but you'll build a happy client base which is always important, especially in this industry.
Aside from SEO, for those who saw my last post on my "Limousine Business", that has still been going strong and I actually hired a driver a few days ago who is now on route on a daily basis when calls come in. I'm currently bidding on another Limo on eBay at the moment and hopefully will acquire it at a decent price. Once more progress is made with that business I'll be sure to update everyone here!
Just find your niche and go for it, never give up, know your goal(s) and turn your mistakes in to lessons that will lead you to success!
So, as most of you probably know, generally, finding what I like to call "qualified" clients can sometimes be slightly difficult, if not very difficult. What I consider to be a qualified client is any prospect that will set an "in person" appointment with you and will allow you the time to explain what it is that you offer in detail. Setting an appointment is a very important/crucial step in to signing a deal. Why you ask? Well, the answer is rather simple, if they're willing to set an appointment then they're obviously "interested" in the general concept of what it is that you offer, once you're at the appointment, it's just a matter of reeling them in and that's the easy part, what business doesn't want to drive traffic and increase there customers/sales?
So, making the sale is what I consider to be the "easy" part, but you can't make appointments if you don't have leads or businesses to market your service to. With SEO, your best prospects are "new" businesses, businesses that haven't been hounded by others with services that you'll be hounding them with, you can get your foot in the door up front and help them to "grow" by getting started on the right foot, make them believe that you're there to really help.
So, where do you get these fresh leads on a daily basis? How do you get your hands on a constant stream of new businesses opening up in your local neighborhood/city? Well, here's the rather simplistic yet effective/profitable solution: Public Records!
Yes, that's right, "Public Records"!
What are Public Records? For those who don't know, they're records of legal occurrences that are published online by your county/state and are available for all of the public to see. So, I've been going to the Public Records site where you can see a daily updated list of new businesses that have opened and for the past month, I've been scoping and targeting these new businesses and within the past 30 days have been able to bring in 17 clients ranging from $199 per month all the way up to $1,399 per month (1 Law Firm Signed Up). In total, this has brought in $7,751 in gross sales and I'm expecting even greater results in the coming months.
What's nice about this is that it's an easy way to find new businesses and are very easy to convert and I think with some twists, you all here could make some decent money with this method. Regardless of which method you choose, making sales is all about targeting the right audience and finding those who could benefit from what you offer. It's all about value and if value is what you provide, then you'll not only build a good reputation but you'll build a happy client base which is always important, especially in this industry.
Aside from SEO, for those who saw my last post on my "Limousine Business", that has still been going strong and I actually hired a driver a few days ago who is now on route on a daily basis when calls come in. I'm currently bidding on another Limo on eBay at the moment and hopefully will acquire it at a decent price. Once more progress is made with that business I'll be sure to update everyone here!
Just find your niche and go for it, never give up, know your goal(s) and turn your mistakes in to lessons that will lead you to success!
