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[METHOD] Finding Offline Clients

Discussion in 'Offline Marketing' started by MagicMike, Feb 13, 2012.

  1. MagicMike

    MagicMike Power Member

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    This method ALWAYS works...

    Here is a method of getting SEO clients that I used to use successfully on and off for about 2 years. This is based on real results, no theory, or ideas. It's simple and it ALWAYS works. I'm releasing it now because I have a pretty successful SEO business and I haven't had the need to use this method in quite sometime (maybe someone else has talked about this here, but I've not seen it).

    1. Search for professional forums. Forums that are just like BHW except they are designed for contractors, roofers, accountants, lawyers, plumbers, etc. I started with contractorstalk.com. They have individual forums for just about every trade. Just search for them. I've used forums for just about every niche I could think of (accountants, lawyers, etc).

    2. Sign up for the forum. You may have to sign up as a "vendor". Follow the rules, be a good member.

    3. Most of these forums have a "marketing" section... some even an "online marketing" section. Spend a few days answering some questions and helping people out who have questions.

    4. Many of the members have signatures or put their websites on the forum for feedback, etc. Take a look at these sites and see where they are ranked for the most important keywords, how well they are designed, do they already have PR, links, etc.

    5. Select one or two sites that are on about page 3 or 4 of Google. Pick sites that have some age, maybe some PR, that look pretty good but have probably not been professionally optimized... sites that you feel could be helped out pretty quickly by simply updating title tags, keyword density, H1 tags, few high pr backlinks, etc.

    6. Contact the owner of the site by email. Tell him you are a member of "xyz forum" and that you have an offer for him that should be hard to refuse. Offer him FREE SEO services (temporarily) IF he is willing to open a thread that documents his SEO journey for the rest of the forum to follow!

    7. Explain to him that you don't want him to say that this is a free offer. Just have him say that he has "partnered with an SEO firm that he found here on the forum". His job is to document the starting positions and talk a little about the process as it unfolds, give ranking updates, etc. Your job is to get the site ranked on page 1 and of course to interact in his thread saying what is generally being done, what to expect, what will happen next, etc. Sort of showing off your knowledge, without all out bragging. Answer other peoples questions, but don't let other SEO people get involved in your thread.

    8. In short order, your "test site" will be on page 1 of Google, if you've done your research well. Always, Always, Always, you will get PM's, phone calls and emails from others on the forum who want you to help them as well (make sure you fill out your profile with your contact information, because most of these forums won't allow you to have a sig right away).

    9. Move from forum to forum and do this and watch your client list grow. I can tell you this ALWAYS works.

    Without a word of exaggeration, I can tell you I have gotten a minimum of 25 clients this way when I was starting out. It is more effective than ANY other type of prospecting I have ever tried.

    Hope you find this useful.
     
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  2. Getwhatchuwant

    Getwhatchuwant Jr. VIP Jr. VIP Premium Member

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    I can vouch for this method, I did not do it on forums I did it on my facebook page, it pays to do case studies and like your wifes/friends/siblings friends. Only 1 out of 20 of my posts are SEO related but when I do something I get feedback and inquiries I have 2 leads just this week from this method. 1 guy works for a logistics company and said he has been off for a week and needs customers. I asked him about rankings and he had no idea, I left it at that and withing 5 minutes he emailed me his companies website and asked for me to review it.

    Another is a High School friend who is a financial planner he Pm'd me asking me to call him this week as he has a client that is looking to get more from his website. I am going to get on this right away, it is a great method!
     
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  3. theag

    theag Junior Member

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    seems like another great method to add to my efforts, thanks for the share!
     
  4. blackouts

    blackouts Regular Member

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    Sell people something when they are not looking for it. If you can get them to pay attention at SEO they will hire you because you brought it up. Now that's a method that wil always work!
     
  5. MagicMike

    MagicMike Power Member

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    I think this has worked so well because it captures the attention of a good number of people all at once (almost like a mini-webinar) and it is not just making promises on a sales call, its actually showing results that they can see as it unfolds. The people of the forum actually get to interact with you if they'd like, ask questions, etc. so it builds trust quidkly. This method does all of the things "naturally", that a sales call tries to do "artificially".
     
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  6. maza_hunter

    maza_hunter Registered Member

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    Nice. Thanks.
     
  7. hendort

    hendort Junior Member

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    This is really one of the most unique methods here. It would have never crossed my mind! Awesome share.
     
  8. aka sam

    aka sam Jr. VIP Jr. VIP Premium Member

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    this is amazing. Thank you for sharing.
     
  9. erikd

    erikd Newbie

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    Great share. This may be a dumb question, but do you search only for local clients? I just ask because most forums are internet wide.
     
  10. Sleinad

    Sleinad Senior Member

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    You could also do this yourself without having to firstly find someone to do all that you said. Set-up a bunch of accounts, that look legit for the forum. Make a few posts asking for help with SEO or something, then after a few posts start doing the journal thing. You won't have to disclose a link to a site as you can just say you want it to remain private or something...i dunno, I just think some people will be able to get 10x the exposure and emails if they had like 20 journals on the go that are fake lol
     
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  11. poweronics

    poweronics Jr. VIP Jr. VIP Premium Member

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    Thats really impressive method. Thanks for sharing.