[METHOD] Boost Your Product's Conversion By Social Proof :)

Hi guys and gals,

it's Doc here with a sneaky little trick. Nothing new under the sun, but I think it's absolutely not a wise step ignoring this one:

If you have a product under a certain name (your name or pen name doesn't matter) you can be sure that a lot of people will search for "social proof" whether your product is really useful or not before they make a purchase.

What do they usually do?

They type in this to google: "Your Name Product Name" or they combine it with "Is ... really useful" or "really helps" or whatever. The first one ("Your Name Product Name") is the most important one.

How can you give them a cool social proof?

Well you be the one who asks and the one who answers it.

Get a bunch of cool private proxies, and register at yahoo answers with at least 10 "persona"-s.

Play around with each, switch on proxy 1 and use that for user1. Give some answers on yahoo answers for random questions that u find. Then switch on proxy 2 for user 2.

First it can sound a really owerwhelming process, but believe me, it worth your time in cool conversions.

After you played around with all these different personas of your soul , ther comes the great breakthrough!

User 1 asks a question on yahoo answers:

"Is there anyone who have found "Your Name Product Name" useful? I don't know, this really sounds good to me, but I'd like to see some opinions of others who really used it. Anybody?"

After you posted this question, wait a few minutes or half an hour. Then, if nobody answered (hopefully - but don't care if they did) your User2:

"Well, I don't know, it seems to be fake to me"

You heard me RIGHT. User 2 who first answers the question thinks that it is FAKE. This will make these answers more natural.

Second answer - User3 - actually HAVE your product AND tells why doues he/she find it useful.

User4 has same opinion. Your product is COOL, cooler than it promises to be, because X, Y, Z.

User 5 HAVE NOT USED your product, but thinks it's not okay, and would not buy it!

User6 positive, User7 positive, user 8 positve... etc.

FINALLY, User1 chooses the best answer (the most compelling one you could make ) and comments at the end of this whole shebang, that he/she can see that mostly the people who really used it find it useful, AND IN THE MEANTIME HE/SHE FOUND OTHER POSITIVE OPINIONS ON THE NET, SO FINALLY HE/SHE BUYS YOUR PRODUCT...

Now the only thing left is to build massive backlinks for this particular URL where your question can be found! Anchor text obviously: "Your Name Product Name"

Play around with it, test it, and I can tell u for sure, that it gotta boost your conversions!

Again: nothing new under the sun, I just wanted to make sure that you won't forget it out from your trick arsenal.

Hope I could help,

Doc

sounds good, i will try, thanks

Clever. You could even "shine a lantern" on it by building a brand around the "your name, product name" and the mystery of whether it's real or not that extends beyond YA. Say you start a blog with the obligatory fake name/profile "hot girl" pictured as the author of the blog, promoting this or that product. Then you build traffic and links for it in the manner described by the OP. Soon you might develop 'real' viral buzz around whether the hot girl is real or not, and as a result, more traffic to your landing pages.

Owner of "Phraseexpress" is doing that for years. You can check name "mattphoes" as his another identity on google. I'm damn sure he'll come here if notices the google alert for his product name here. He created 6 personas like this in one software review forum. lol It's okay to use this method for non-tech savvy products but in case of tech-savvy product theyre going to notice that.

zebrahat said:

Clever. You could even "shine a lantern" on it by building a brand around the "your name, product name" and the mystery of whether it's real or not that extends beyond YA. Say you start a blog with the obligatory fake name/profile "hot girl" pictured as the author of the blog, promoting this or that product. Then you build traffic and links for it in the manner described by the OP. Soon you might develop 'real' viral buzz around whether the hot girl is real or not, and as a result, more traffic to your landing pages.

Click to expand...

That's a good twist zebrahat.

Even noobs could get AT LEAST a few hundred bucks with some basic knowledge + these twists. And I don't even mention the more advanced users...

synfig said:

Owner of "Phraseexpress" is doing that for years. You can check name "mattphoes" as his another identity on google. I'm damn sure he'll come here if notices the google alert for his product name here. He created 6 personas like this in one software review forum. lol It's okay to use this method for non-tech savvy products but in case of tech-savvy product theyre going to notice that.

Click to expand...

So go and use this method for non tech-savvy products!

I use it myself because it's very rare if someone from my customers find one of these questions floating around the net not posted by me, and there are idiot sceptic people who try to flood those questions with negativity without EVEN reading A WORD from me! That's why I had to "protect myself" with this kinda sneaky trick. That's the story behind it.

And the truth is that I have NEVER had ANY complaints about my products. (How do I do that? Giving massive, quality information and overdelivering. ) But my customers can't find or don't answer on these type of sites...

Hmmm... maybe I should ask them...

Huhh, one more nice advice (after we discussed this method recently with my fellow marketer mate):

This method works out the best if you post it at dawn - most of the people are sleeping, less chance that somebody disturbs you with an annoying stupid answer in your well crafted answer sequence.

you can really take this to the next level by learning from the master of social proof,Robert Cialdini, check out his book 'Influence Science and Practice' you won't regret it