Making dropshipping store specific for your country or global

What do you think is the best to start out with? I am swedish and im thinking about starting a dropshipping store either in swedish to get less competition or making it based around america to start out with.

All depends on the products you're selling and who will buy them. Targeting swedish will likely make it easier to rank in google but could lead to less sales in the long run. Targeting americans would immediately put you into a field with a lot of competition (depending on your niche) but there are far more consumers in america so more sales in the long run would be easier