You can make a offline business based off selling social media to physicians. The following articles shows the demand and need as well as some numbers that will help you sell your services
http://www.fiercepracticemanagement...tice-volume-communication-docs-say/2011-09-28
I can promise you most physicians don't want to spend time working their social media, they would rather spend time with their patients.
Now, I can also tell you that the way to pitch a physician is to show them the numbers and benefits, they're very analytical people so you have to have more then enough data points for them to be a believer in most cases.
Someone can make a business out of this relatively easily.
http://www.fiercepracticemanagement...tice-volume-communication-docs-say/2011-09-28
- "I average 1 new patient family per week who came because of our social media presence," Burgert wrote. Based on the average pediatric care for 0-24 months, she estimates this translates to $140,000 of average billable income over two years.
- "I have seen a glimpse of how big an effect a group of vocal health writers can have; how active advocates can act to correct falsehoods and incorrect reporting."
- "I can actively communicate, acknowledge, and positively influence the choices that my families make for their children between the checkups."
I can promise you most physicians don't want to spend time working their social media, they would rather spend time with their patients.
Now, I can also tell you that the way to pitch a physician is to show them the numbers and benefits, they're very analytical people so you have to have more then enough data points for them to be a believer in most cases.
Someone can make a business out of this relatively easily.
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