Major market question

Hey guys.

Please excuse my newb-ness... I see people talking about micro nitches and it has me wondering... Is it a bad thing to try to hit major markets? Things that EVERYONE may be interested in...

I can see the logic that their might already be major sites that would be tough to go up against... but every big fish started as a small fish right? I have a domain name that implies that it will educate someone in day to day activities. I feel like I would have a lot to say. I also feel their is an endless amount of articles that could be rewritten.

Can IM work with a page that may not Target a small specific crowd? Any input would be great because like I said, I am new to all of this.

Thank you!
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It's not bad, just competitive. Micro Niches are about long tail theory... target a bunch of very specific key terms and/or concepts that drive small but steady amounts of traffic, and aggregate it into a large audience.

Depends on your fortitude.

Trying to get into a large market can take some time, if you even can. Many people are really zealous about protecting their established internet turf. They worked hard to get there.

Consider doing satellite sites (aka linkwheels - mini/micro niches) with keywords relating to your main site and send them back to your main site. In other words when you are dealing with a large market (dogs for example), go as far out as you can with keywords relating to dogs and build inwardly.

Content is a must. Google changed their algorithm again and many automated sites have been taking a hit. So consider doing some original content in addition to having some automated content.

You can always find way to break down your large crowd. Age groups, sex, favorite color, favorite move, etc., and create different landing pages that will appeal to them while leading them towards your main idea/product.

all the best

If you're depending solely on search engine traffic, then going after major markets is going to be an uphill battle, but if you get creative with your traffic sources and/or target less competitive keywords, then you can do well in these markets. It will also help for the long term if you have something unique/valuable to offer your readers.

Thank you everyone for your insights