Maindomain, Subdomain and many redirects - Advice is welcome

subster

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Hi fellows!

I just want to hear your opinion which case would be the best. Following situation:

There is presentation site of a company which has pr of 3 and many niche-relevant backlinks from the brand websites itself, the brands which the company sells.

The company has got an online shop, too - but on a subdomain related to the main (just wen up to pr 2).

Now i designed a new presentation site for the company and it gets it's own - from company's view more logical - domain, so we can use the old main domain to improve the shop rankings.

Which one is the better way:
a) redirect all the traffic of the main domain via 301 to the shop's subdomain
example: mainsite.com/page1.html directs to index of sub.maindomain.com/ (and anything else,too)
or
b)redirect via 301 the whole shop with all its contents to the main domain.
example: mainsite.com/page1.html directs to the folder of the shop which is been on the sub before. So every product's url has been routed also to its new url that mainsite.com/product1.html

What do you think?
 
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