Agreed. Need more info to say exactly. Maybe OP can share LP, so we can check it.The issue surely comes from your landing page. In 99% of cases, it's the issue. If theres solid traffic then you should consider making changes to your offer.
Seen this a lot - clicks + CTR lie - conversions expose intent mismatch. Usually its traffic quality or expectation gap, not just LP design - ad promises X, LP sells Y, users bounce mentally even if they stay. Check geo + device split, page load on mobile, payment friction, trust signals + run session recordings - 10 replays will show where they mentally nope out. If its push/native traffic especially, assume low buyer intent by default + tighten pre-sell hard.Traffic is fine, CTR is good, but conversions are extremely low. Ads perform well on clicks but nobody converts. Landing pages seem okay, not sure why this is happening.
Seems like an age group problemTraffic is fine, CTR is good, but conversions are extremely low. Ads perform well on clicks but nobody converts. Landing pages seem okay, not sure why this is happening.