Looking for a good step-by-step off-page SEO strategy

Curious to know what other people's off-page SEO strategy consists of. I'm building out a spreadsheet of must-do's and would love others' suggestions on what to add!

For an E-commerce website that I work for I have implemented the following strategies:

1- Regular update on most busy social media platforms as well as YouTube with videos and content pointing to URLs from different parts of the website (different products).

2- I buy advertorials or guest posts on busy niche as well as general authority websites ranging from DR10+ to DR70+, which I link to the pages that I am competing for a keyword rank, in this step selecting the Anchor text also plays a major role.

3- I also sometimes make comments on high authority websites, I usually select .edu sites to do this as after all it's a spammy thing to do.

4- I would buy backlinks to specific pages that I need to rank higher to be placed on other websites footer or nav menu (these backlinks would show across all pages of a provider which would add great strength to the targeted page), but the firm that I work for thinks it is too risky. They assume sudden rise to the backlink number would add to the risk of de-ranking.


In the end all of the above comes down to making backlinks and having social media presence.

4ry4n said:

For an E-commerce website that I work for I have implemented the following strategies:

1- Regular update on most busy social media platforms as well as YouTube with videos and content pointing to URLs from different parts of the website (different products).

2- I buy advertorials or guest posts on busy niche as well as general authority websites ranging from DR10+ to DR70+.

3- I also sometimes make comments on high authority websites, I usually select .edu sites to do this as after all it's a spammy thing to do.

4- I would buy backlinks to specific pages that I need to rank higher to be placed on other websites footer or nav menu, but the firm that I work for thinks it is too risky. They assume sudden rise to the backlink number would add to the risk of de-ranking.


In the end all of the above comes down to making backlinks and having social media presence.

Click to expand...

yeah, no doubt - do you use ahrefs to scope for potential backlinks?

l0tterylisa said:

yeah, no doubt - do you use ahrefs to scope for potential backlinks?

Click to expand...

Yes, depending on the scale of your competition you may be able to use the free version. (if competitors had around 100 or so backlinks you could see them all for free)

You can check @davids355 guide here:
https://www.blackhatworld.com/seo/building-and-ranking-a-niche-website-in-2022.1393553/

Off Page SEO is a very effective and important Technique to Increase your Websites Rank or DA...

How to do off page SEO effectively.

Here are Five off page SEO steps to increase your domain authority

1. Creating valuable backlinks. Creating backlinks is at the core of off-site SEO and is a technique that is crucial for any site with the aspiration of ranking on page one. ...
2. Social Media Marketing. ...
3. Guest Content. ...
4. Forum Posting. ...
5. Local Listings.

link building, content marketing, social media marketing, guest posts, podcasting and video marketing.

Get tiered Link building its best and all kinds of backlinks get utilized generally!

I dont think that anyone is actually talking about real strategies, unless you pay them, since those strategies can make you thousands of dollars each month, so everything that you hear on the internet is more or less just the tip of the iceberg