Local SEO

Hi All,

So I'm trying some new local things. I'm not particularly interested in attempting the map pack for the first city i'm starting with because I'm not sure it will be worth the cost of a virtual office, and from what I have seen there aren't any located specifically in that city anyway.

When it comes to citations and NAP consistency, if you aren't bothering with map pack, would you still get a full address or would you just keep your address as "city, state"?

And yes, I am aware that the map pack is a very profitable place to be, I plan on doing it in bigger cities, just going after some low hanging fruit in an noncompetitive area first to test some things.

I would still have a full address! Nobody checks the address, so it could be your home address too. People will just click on "Website" or "Call" so that's pretty useful.

And a full address looks so much more real than Spam, google hates anything that smells like Spam.

Good call. The city isn't where I live so my address might look weird. Would you go through the process of doing a ups box or would you just pick an address and run with it if it is only for NAP consistency?

Bobtx85 said:

Good call. The city isn't where I live so my address might look weird. Would you go through the process of doing a ups box or would you just pick an address and run with it if it is only for NAP consistency?

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Maybe just pick an address and use it unless your business concerns something that needs physical meeting or shipping something to the address.

Just had a client's gmb page got shut down because he (contrary to my advice) used a po box for his address. Just use your home address imo, second option is using your real address and selecting private location via service page.

Use a real address, not necessarily your own, any.