In my area a lot of the keywords I can locate have on average like 10 searches a month. There just literally are not many people searching for these things. I'm talking generic terms. city_here insurance: gets like 10 searches. I'm trying county_insurance too but it isn't much better. I'm trying to come up with other keywords outside the box, like "flooded basement" or "natural disaster here" or "car broken into" and whatnot as an example. Is this normal? My city has 60k people living here. Just curious if this is normal or if my city just isn't searching online.