Local SEO outsourcing? or Automated tools?

Would love to hear from someone actually oursourcing their local SEO work...

What do you choose to handle yourself?

What do you choose to outsource?

What are the typical costs of things you do outsouce?

What do you choose to automate?


I am looking to focus on sales as much as possible and grow.

Many thanks for all replies.

i outsource everything except onsite seo, and of course reports and meetings

Where should I be looking to outsource, any recommendations?