tipsavvy
Senior Member
- Aug 27, 2020
- 843
- 416
I've been working on ranking some GMB's for a client for a certain keyword.
We have two GMB's; each in a different city, and one had an exact match category and the other had a general category.
After doing my usual optimizations, I found that the exact match category was ranking extremely high and beating almost all of the competition.
The general category on the other hand was lagging behind and progress was much slower.
I tried to update the category & was stuck on pending for around 3 weeks before I contacted google support myself and told them to hurry up and approve the edits.
Once I got it approved, this was the difference:
Average Rank before: 11.25
Average Rank now: 1.97
Overall, goes to show that doing a competitor analysis and imitating their profile, right down to the category, can play a big role in your rankings.
Cheers
We have two GMB's; each in a different city, and one had an exact match category and the other had a general category.
After doing my usual optimizations, I found that the exact match category was ranking extremely high and beating almost all of the competition.
The general category on the other hand was lagging behind and progress was much slower.
I tried to update the category & was stuck on pending for around 3 weeks before I contacted google support myself and told them to hurry up and approve the edits.
Once I got it approved, this was the difference:
Average Rank before: 11.25
Average Rank now: 1.97
Overall, goes to show that doing a competitor analysis and imitating their profile, right down to the category, can play a big role in your rankings.
Cheers
