So I've always wanted to do be able to do SEO for local websites (builders, restaurants etc.) but never found a good guide on what to do. I've heard that local SEO is simple if you know what your doing but I haven't got a clue! Someone I know has a business that ranks number 1 in google for some terms but on much lower pages for other terms and I really want to help out and boost it up a bit. Does anyone know of a good guide/resource that will point me in the right direction?