Local Business Directory - Backlinks? Generic SEO

Have a client seeking some basic SEO on a directory site. It's new. Should we focus on NAP? What kind of backlinks are made for these?

tsenjin said:

Have a client seeking some basic SEO on a directory site. It's new. Should we focus on NAP? What kind of backlinks are made for these?

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To optimize a directory website for SEO, focus on NAP consistency and backlink strategies. Ensure uniform listings schema markup and encourage businesses to claim and optimize their Google My Business profiles. Quality and relevance of backlinks are achieved through outreach, local citations, content creation, guest posting, social media promotion, community engagement, and avoiding spammy practices.

It depends on the niche. Local SEO or general SEO etc.