LinkedIn Strategy for a consulting company

max009200

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Hey guys,

I am working for a consulting company, we are consulting bigger concerns for new business models, doing branding or solving company culture problems. I, myself i am into online marketing for a century, but my focus was all the time on fb and ig.

I want to start a journey on linkedin with my consulting company. we are 5 consultants in my agency. Target audience are mostly projekt managers from bigger concerns. What would be your approach to start? One of my colleagues (which is the founder of the agency) has a linkedin network of around 2000 people, all the others are starting actually from zero, a companies account is so far not existing. Do you guys think it makes sense to focus on the existing founders account or on a companys account? does a satellite strategy works on linkedin as well as it does on ig?

thanks guys for helping me,

max
 
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