Link Building question competitor analysis

If I want to compare 2 sites:

A. home-page backlinks
local site only - home page is money page
all links are to home page
topical and geo - authority

B. home-page backlinks *but* location pages w/ 0 links
nationwide site with no links to service page, all go home
banking off of topical relevance and authority
Very high RD, tough to match 5k to 1 million



What factors are most important in case like this?
This guy is adding geo relevance to this monster but he still applies it to the home page only?

In this case what is the biggest apples to oranges reason for him ranking better?

Is there any such thing as evergreen where his page has been #1 on these set of keywords for x-amount of years so this has a affect or is it pure metrics keeping him anchored?

Use tools like Ahrefs or SEMrush to analyze competitor backlinks. Focus on their link sources, anchor text, and content types that attract links. Replicate successful strategies or create better content to earn similar links.

It’s likely winning on domain age, trust, and link velocity, once Google sees long-term consistency and strong authority signals, that #1 spot becomes almost ‘evergreen’ until real disruption happens.