Leads delivery problem

avicid5 · Jul 27, 2023

I am runing ads for a year now for lead gen and usually my ads get new leads instantly and quite efficiently with an average cost per lead of 2$ ,yesterday i activated my ads after having them on a pause (something a do often) and now the delivery is awful for the last 48 hours my delivery is 15-17$ per lead

.

anyone have some insights on what may be the issue ? i havent changed the budget or audience and the pause and activation is something i do often and never had effect on delivery.

Albert Meraki Agency · Jul 27, 2023

in the past 2 days fb is scanning strongly, our customers also have more expensive results than usual

They often group and change content, i think it will help you get better results

Min_Agency · Jul 27, 2023

FB they have a policy to recommend that customers always change new content.
You've paused your ads and you've just started the ad campaign again, which is also unusual and your delivery will be worse. Let the ads continue to work for the next 2-3 days. I think there will be better results.

corpfrogman · Nov 4, 2023

try a new creative and don't pause the ads

Black Hat Earth · Nov 4, 2023

avicid5 said:
I am runing ads for a year now for lead gen and usually my ads get new leads instantly and quite efficiently with an average cost per lead of 2$ ,yesterday i activated my ads after having them on a pause (something a do often) and now the delivery is awful for the last 48 hours my delivery is 15-17$ per lead .

anyone have some insights on what may be the issue ? i havent changed the budget or audience and the pause and activation is something i do often and never had effect on delivery.

FB always encourages users to change advertising content so that distribution is easier to customers, as well as the customer file does not get smaller.

Your advertising campaign may have been running for a long time and the advertising content is no longer effective compared to the present time. You can change the post content and new customer files.

Jenny 12 · Nov 5, 2023

avicid5 said:
I am runing ads for a year now for lead gen and usually my ads get new leads instantly and quite efficiently with an average cost per lead of 2$ ,yesterday i activated my ads after having them on a pause (something a do often) and now the delivery is awful for the last 48 hours my delivery is 15-17$ per lead .

anyone have some insights on what may be the issue ? i havent changed the budget or audience and the pause and activation is something i do often and never had effect on delivery.

Dude, Facebook updates every day, so you can't keep it that way forever. I know it's best to keep the campaign going

Leads delivery problem

avicid5

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Albert Meraki Agency

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Min_Agency

Banned - selling outside of the marketplace.

corpfrogman

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Black Hat Earth

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Jenny 12

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