that is the current skin which looks similar. All software is not created equal. The difference would be in the features + how people intend to sell to their client base.
for example one guy in real estate told me to build custom modules so he can find a specific kind of clients
another guy in sweden liked all the features, but would only purchase it if he could get google places listings/citations in his geographic region.
because it is built like wordpress(core engine + plugins) we can do bespoke mods if it is easy enough.
Other than that, the reporting(social media and seo) is what sets it in a league of its own. Those little IBP, Advanced Web Ranking reports done by Tier 4 SEO companies(sh!tty companies) pale in comparison to the reporting I am currently building with someone in business intelligence from LLoyds.
Either way, purchase/use is at each persons discretion.
obviously theres a lot more to the software than the skin alone, but theres nothing showing on your website other than a video that tells me anything at all about the features, hence the need to question you directly.
i saw the same site and same vid a couple of months ago except your price was significantly less back then.
fair enough, youve explained some of the delays, but a word of friendly advice - you NEED to get an informative sales video up asap and in the meantime, lose what youve currently got on that site and replace it with a simple 'comg soon' type of holding page because as things stand, what youve currently got on there is doing you no favours.
while im on the subject of videos, if you intend to compete with powerleadspro i would suggest you do what they dont, which is provide users with some very clear and distinct user vids that are simple, easy to follow and succinctly informative.
each feature of your complex software should have its own vid of not more than 3-to-4 minutes length because nobody wants to scroll through 30 minute videos trying to find the section that relates to the feature that theyre looking for help on.
if there is a criticism to be made of powerleadspro, that would be mine - the training material is too scant.
you'll have to go some to improve on plp as a product though and you might want to re-think your pricing structure 'til youve got a proven winner because as things stand, theres no way you'd convince me to spend that kind of money on your fresh out of beta software when plp is proven within the marketplace and the developer has shown that he is willing to quickly introduce updates as and when required, which so far has been 'frequent'.
either way, competition can only be good for the customer, so good luck to you and i'll watch your development with interest.