A few years ago I did some on site SEO work for a guy that owns a security guard company. I started recently working hard to get some businesses to jump on Reputation management and social media services to expand exposure for their local business. He was one of the first people I mailed because I had a history with him. This is my first time really doing this but I've read a ton on here and it is something that interests. Fast forward to today. I shoot him an email: His response The questions I have is what do I send him back and do I quote a price right away? I don't want to sound desperate but this would be my first client of this nature. And the way he responded to the email it sounds like he is interested in getting potential clients over finding employees. He does both. This guy is pretty rich as well. He lives in the gated community next to my sub and has had a few trophy wives. Taking action was the key. And now I have a positive response to said action and I'm not sure how to hook him. Any advice would be grateful. I'd like to e-mail him back something this evening.