Launched website, something strange is happening...

Br4mz

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So at the start of last month, I launched an eCommerce store in a very active, low competition market. Said industry is booming at the moment, so I invested quite heavily into this new site which includes:
  • Exact match domain
  • UI/UX 10x better than any of my competitors
  • Great content across the site
  • User experience, branding, etc
Anyway, when I launched the site, on Bing and Yahoo I went to the #1 spot in 2 weeks and my site has firmly stayed there. Iv made a few sales from those search engines.

I expected the same result on Google too but that has not being the case. Since I launched, my site has slowly climbed to the second page and isn't moving, despite there being very low competition.

But the weird thing is (and iv never seen this before)... the majority of my sales and traffic is coming from Google.. all from the keyword I'm targeting. It appears that Google puts my site #1 for a VERY small number of users searching for my target keyword in the country.

Has anyone experienced this before? I have ranked plenty of sites and I haven't seen this kind of behaviour before. Any insight would be appreciated.
 
Yes, somehow your website is optimised for that specific demographic. You may get a link in any local site or your content might be the reason.
 
Yes, somehow your website is optimised for that specific demographic. You may get a link in any local site or your content might be the reason.

Cheers for the response.

I have been making sales coast to coast, in different regions but I agree the content may be limiting the rankings.

I'll take a look!

Anyone else have any ideas?
 
Maybe you are getting high CTR from a particular country, hence google has ranked you higher in a certain country ranks. How many searches does this keyword has?
 
Compare your load speed to those of your competitors.

Many of the searchers could be Googling on poor connection speeds, and Google is shoving better loading sites to the top for those searchers.
 
Maybe you are getting high CTR from a particular country, hence google has ranked you higher in a certain country ranks. How many searches does this keyword has?

We only deliver to the UK mate :-) it has tens of thousands!

Compare your load speed to those of your competitors.

Many of the searchers could be Googling on poor connection speeds, and Google is shoving better loading sites to the top for those searchers.

Good advice, ill check this!
 
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