Ok so i have found several keywords for my niche, most of them being 4-5 word keywords. The thing about these keywords is often the results for them is 3-4 websites in searching under quotations, THATS IT. When looking at google keywords tool it shows 2,400 searches, last month not enough data, no advertiser competition. (The default 0,05 a click). However google insight has shown a steady increase of searches for the keyword over a year... So is this worth optimizing a article with such a keyword? nevermind seems like it isn't worth it, when i removed quotes, tons of authority sites came up even though they aren't direct matches.