Keyword density?

Is it effective to write the same keyword for your niche multiple times in an article? like for example I've seen review sites with the word "best (chosen niche/keyword)" written multiple times in their articles and I thought it looks spammy and too much like you're trying to sell the product.

It is effective as long as you maintain optimal keyword density percentages, otherwise you will get an over-optimization penalty.

As above, you need to maintain optimal percentage.

For example, you can use your keyword maybe once or twice in 300 words,

but for 2000 you can obviously add it a lot more.

Also use different variations of the keyword

Like the above guys said as long as you have maintained the keyword density is it fine. It may varies upon the word count.

Progression472 said:

Is it effective to write the same keyword for your niche multiple times in an article? like for example I've seen review sites with the word "best (chosen niche/keyword)" written multiple times in their articles and I thought it looks spammy and too much like you're trying to sell the product.

Click to expand...

Keyword density usually depend on how many words article you are planning on using.

On a Normal ~1000 Word Article

I usually mention my main keyword only once. Whereas include a lot of mention of my other Keywords.

For example, You are Targetting Dog Training California, My main keyword in this Case will be Dog Training in California
Whereas my secondary keywords will be, Professional dog training services in California etc....

I have noticed, that Google will rank you For Dog Training California if You use "Professional dog training services in California" Only as main keyword...

All in all, Big G is becoming smart, and you have adapt as well.

Cheers

If it looks Natural, It's okay with me.

It depends on the word count which you are using. For 500 word article, you can use max of 3 times in a article. If you use more times, then it looks un-natural to the eyes of Google.

Thanks for the advice. Honestly I hardly use my main keywords in any of my review articles, currently I have a some review drafts and I'm writing more before I edit but I'm just focusing on writing great content as I see many of these review sites with poor content and they rank regardless, in fact some of them have few backlinks etc. So I'm focused on making my authority site the best in the niche that I've chosen. I've got a similar question, is it important to include your main keywords in review articles or is it enough If I mainly use them in informational articles? Also I've learnt that you if create one page that contains all the information and keywords in your niche that makes your website look much more relevant to google and therefore helps a lot with ranking. Is creating a few of these pages containing almost all my keywords much more effective to the point where I don't really need to include main keywords in my review articles?

@OP: I suggest you read this thread entirely - it explains a lot more about keyword density than you think you know at the moment. You will also get solid advice on how to build your authority site properly (site structure, on-site SEO, etc...) and I am sure it will benefit you in the long run as it did to me and countless other people.

Keep focusing on optimal percentage limit. Within that you can add the same keyword in the same article. Otherwise, stay out with it and never take risk on it.

And the optimal keyword density is.....nobody knows!

Write naturally, and if in doubt, replace it with the word SPAM and read it again. If it reads like spam, it will be seen as spam.

charliebrooker said:

And the optimal keyword density is.....nobody knows!

Write naturally, and if in doubt, replace it with the word SPAM and read it again. If it reads like spam, it will be seen as spam.

Click to expand...

I have had good success in my own sites with the keyword densities recommended by phpbuilt in his thread here (basically the same as the thread I linked in my other reply above, but a newer updated version). If you analyze the SERP-s for multiple keywords/niches, you will see those recommendations are consistent as well in most of the result pages. Of course, there are exceptions in certain niches/keywords as with everything in SEO, but those guidelines are a good place to start.