Kayzen vs. Aarki for in-app traffic

hey guys,
Im thinking about diversifying my budgets from FB,Google and native to buy more in-app traffic (interstitial ads) on mobile.
Anyone has experience with Kayzen or Aarki? pro's/cons? thoughts?

How is the performance in this channel compared to FB, native, tiktok?

thanks!

dk1993 said:

hey guys,
Im thinking about diversifying my budgets from FB,Google and native to buy more in-app traffic (interstitial ads) on mobile.
Anyone has experience with Kayzen or Aarki? pro's/cons? thoughts?

How is the performance in this channel compared to FB, native, tiktok?

thanks!

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Kayzen offers excellent transparency and granular control for programmatic buyers, making it great if you’re data-savvy, though it has a steeper learning curve and requires hands-on effort. Aarki, on the other hand, excels in creative optimization and scalability with its machine learning-driven platform, though it can feel less customizable and potentially pricier at higher volumes.
Compared to FB, Google, and TikTok, in-app interstitials are less intrusive than banners and more persistent than TikTok ads, often with lower CPMs, but they won’t deliver the same level of virality or massive scale. The performance largely depends on your targeting and creatives, so it’s worth testing both platforms with small budgets to see which aligns best with your ROAS goals.