Kikerinka
Elite Member
- Joined
- Dec 18, 2010
- Messages
- 2,402
- Reaction score
- 8,393
I decided to create this journey primarily to monitor my progress, but hopefully it can also serve as a motivation for some of you guys, plus maybe you can also motivate me a bit
.
It's a journey and a case study at a same time. Let's see where can it take me/us.
Basic background & overview:
- The website is 9 years old, evergreen niche
- Informative content, currently monetized with digital products & AdThrive
- Current stats - 339 informative articles + 80 other articles (sales pages, about stuff, etc)
- The best monthly income from this website so far: February 2020, $5,778
- The niche is quite heavily impacted by covid 19, but this should be a temporary thing.
- Goals: To at least double the number of informative articles by the end of 2020, and to reach 10K/month from this site in one year from now.
- No links will be built in the process. I will try to achieve the goal purely with quality content creation, on page SEO, and optimization for conversions (increasing the RPM of existing content). That's what maybe makes this an interesting case study...
GWMT, last six months:
- notice the heavy drop in the middle of March when covid restrictions really started in US and other major English speaking countries. The situation is the same for all sites in this niche...
A bit longer background & overview:
This is actually the first website ever I started in IM as my own website (did SEO for clients before), back in April 2011.
I worked on it quite a lot at times, and did nothing at other times. For example: Entire year 2014 - 0 articles published, from May 2015 to August 2017 (over two years) - 0 articles published...
Why didn't I do anything on this website for such long periods of time?
- At certain periods I worked on other, smaller sites (MNS) in the same niche (had more than 30 at peak times), since back in the day it was easier to rank them, and they brought in vast majority of my online income. That's not the case anymore, of course, since MNS is almost a dead strategy...
- At other times I devoted a lot of time to traveling and non-profit ventures, not working in IM at all.
Why do I start this journey now?
Actually my original plans for 2020 were completely different. I didn't plan to work on IM much.
Had some offline business/non-profit plans in a certain country in the south of Europe which I love a lot.
However, due to covid situation I can't realize the plan this year... What's more, covid has a lot of impact on my other non-profit and personal ventures, so basically almost everything is stopped, and there's suddenly a lot of time to work on my authority website
.
One of the lessons I learned in life is that there's nothing like an entirely good, or entirely bad situation (speaking about business, relationships, whatever).
Certainly it's a pity that I can't realize my original plans this year, but instead of crying and complaining I try to find something positive in the situation, and make the best out of it...
Perhaps it can be this journey
.
Other things and methodology of work:
- I will write 80% of new content myself. 10% will be written by an expert in certain sub-niche of my niche, a guy I've been cooperating with for a long time. 10% I hope to actually sell as free/paid guest posts on my site
(not starting any service or whatever, simply replying positively to a few serious outreach emails I get each month)...
- My main goal of this project is not making money, but building something of true value for people. When there is value, money will come. I've been following this philosophy a lot in my life, and so far it's been working. That's also one of the reasons why I will write 80% of content myself, becasue any writers I tried before (for this website and others, instead of the one guy I mentioned in previous paragraph) just didn't meet my quality standards. Either in writing style, or in expertise (mostly in both
)
- The plan is to focus 80% of time on content writing for the rest of 2020 (20% on improving monetization and on page SEO). From January to April 2021, almost all focus will be on improving monetization (increasing RPM), since all new articles should be published by that time, and I will drop the frequency of publishing to 1 article/week.
- The journey should end by May 12, 2021
- Will try to update this journey daily, to keep track of my progress. However, there are days, sometimes more in a row, when I am simply offline, not touching my laptop at all. On such days I won't make any updates... I will make for it once back.
Will also try to post some interesting ideas at times, so you guys can also benefit from my journey, while working on your own projects.
That's it guys. If you have any question, do not hesitate to ask. I will try to answer everything relevant, but won't monitor this thread more than twice a day, simply to focus on the main work
.
P.S. If this journey ends up a success, I'll buy 3 people who post here (anytime during the duration of the journey) Jr. VIP, or any service of their choice from BHW of the same value. The members will be chosen at random once the journey ends (if it ends successfully).
It's a journey and a case study at a same time. Let's see where can it take me/us.
Basic background & overview:
- The website is 9 years old, evergreen niche
- Informative content, currently monetized with digital products & AdThrive
- Current stats - 339 informative articles + 80 other articles (sales pages, about stuff, etc)
- The best monthly income from this website so far: February 2020, $5,778
- The niche is quite heavily impacted by covid 19, but this should be a temporary thing.
- Goals: To at least double the number of informative articles by the end of 2020, and to reach 10K/month from this site in one year from now.
- No links will be built in the process. I will try to achieve the goal purely with quality content creation, on page SEO, and optimization for conversions (increasing the RPM of existing content). That's what maybe makes this an interesting case study...
GWMT, last six months:

- notice the heavy drop in the middle of March when covid restrictions really started in US and other major English speaking countries. The situation is the same for all sites in this niche...
A bit longer background & overview:
This is actually the first website ever I started in IM as my own website (did SEO for clients before), back in April 2011.
I worked on it quite a lot at times, and did nothing at other times. For example: Entire year 2014 - 0 articles published, from May 2015 to August 2017 (over two years) - 0 articles published...
Why didn't I do anything on this website for such long periods of time?
- At certain periods I worked on other, smaller sites (MNS) in the same niche (had more than 30 at peak times), since back in the day it was easier to rank them, and they brought in vast majority of my online income. That's not the case anymore, of course, since MNS is almost a dead strategy...
- At other times I devoted a lot of time to traveling and non-profit ventures, not working in IM at all.
Why do I start this journey now?
Actually my original plans for 2020 were completely different. I didn't plan to work on IM much.
Had some offline business/non-profit plans in a certain country in the south of Europe which I love a lot.
However, due to covid situation I can't realize the plan this year... What's more, covid has a lot of impact on my other non-profit and personal ventures, so basically almost everything is stopped, and there's suddenly a lot of time to work on my authority website
One of the lessons I learned in life is that there's nothing like an entirely good, or entirely bad situation (speaking about business, relationships, whatever).
Certainly it's a pity that I can't realize my original plans this year, but instead of crying and complaining I try to find something positive in the situation, and make the best out of it...
Perhaps it can be this journey
Other things and methodology of work:
- I will write 80% of new content myself. 10% will be written by an expert in certain sub-niche of my niche, a guy I've been cooperating with for a long time. 10% I hope to actually sell as free/paid guest posts on my site
- My main goal of this project is not making money, but building something of true value for people. When there is value, money will come. I've been following this philosophy a lot in my life, and so far it's been working. That's also one of the reasons why I will write 80% of content myself, becasue any writers I tried before (for this website and others, instead of the one guy I mentioned in previous paragraph) just didn't meet my quality standards. Either in writing style, or in expertise (mostly in both
- The plan is to focus 80% of time on content writing for the rest of 2020 (20% on improving monetization and on page SEO). From January to April 2021, almost all focus will be on improving monetization (increasing RPM), since all new articles should be published by that time, and I will drop the frequency of publishing to 1 article/week.
- The journey should end by May 12, 2021
- Will try to update this journey daily, to keep track of my progress. However, there are days, sometimes more in a row, when I am simply offline, not touching my laptop at all. On such days I won't make any updates... I will make for it once back.
Will also try to post some interesting ideas at times, so you guys can also benefit from my journey, while working on your own projects.
That's it guys. If you have any question, do not hesitate to ask. I will try to answer everything relevant, but won't monitor this thread more than twice a day, simply to focus on the main work
P.S. If this journey ends up a success, I'll buy 3 people who post here (anytime during the duration of the journey) Jr. VIP, or any service of their choice from BHW of the same value. The members will be chosen at random once the journey ends (if it ends successfully).