a couple months ago I moved to Ohio to live with my brother. I wanted to start a new life. new perspectives, new friends, new everything. When I first moved in with him.. the very first night we talked about different methods I had came up with and twisted from BHW.. and he was throwing in his input. He wasn't into IM.. yet. but he uses the internet enough to understand and grasp ideas about IM and making money online. We had a bunch of different plans and ideas to incorporate and put into motion after the very first night. After living here for a few days and talking with him I decided to start something on the side.. where I planned on applying some IM marketing methods. My brother is a combat marine vet from the Iraq War with PTSD. I ended up launching a indiegogo campaign to raise money for a PTSD Service Dog for my brother as I realized over the first week of being here it would really benefit him and help get his mind and even life back to the here and now. So he doesn't feel like he's still living in Iraq. I had the obvious brother love thing, where I wanted to help him. but, I also knew if he was able to concentrate and get his life straight. We would make a perfect team in any of the endeavors we had talked about. I had full intentions to start working towards one of our IM methods.. but the indiegogo campaign took off in a few different ways that made me put all of that on the back-burner and just concentrate on indiegogo. I know this is an IM forum.. so I won't get too much more into that story. You can read about it if you want on the website. I asked BigBuddy and he said it was ok if I post links as long as I'm not trying to collect emails.. I do have a popup after 7 seconds which asks you to like our facebook page. so just close that out and ignore that. I'm not asking for donations either. I'm just sharing my journey and the different methods I've used and how it's performed.. as I think it will be useful for me to look back on later, as well as twists people could apply with a different story or landing page. You won't be able to copy exactly what I do.. because it's a different story or (landing page) that you wouldn't be able to copy.. but if you think about it differently I'm sure you can figure out some twists to go along with your own niche. ------------------ So far we have raised $4,023. I used google adwords, facebook ads, and contacted a few bigger facebook pages that posted our indiegogo campaign for us that generated a couple 100$ donations within minutes of them making the facebook page post. Right now.. we ended up abandoning indiegogo and created our own website. I'm going to explain our adcopy for ads and the messages we sent out to facebook page owners and how they performed until it's all caught up to what we are doing now.. and I'll continue updating it's progress throughout. Code: http://battle-buddy.org/ So this is pretty much just an intro into the journey. I will say this though. If there is one book you can ever get your hands on to read while being in the IM game... or actually it's good for just life in general.. GO BUY "how to win friends and influence people" by Dale Carnegie and read it now.