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Job Specification - Need Advice

Discussion in 'BlackHat Lounge' started by Stu784, Jul 8, 2011.

  1. Stu784

    Stu784 Regular Member

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    Hi,

    I was thinking about applying for the position described below and would like some advice on what to expect about the transition from working SEO from home following techniques I've learned from BHW to working for an organisation like this and what their expectations would be:


    Here's the job spec:

    "SEO Account Manager
    £25,000 - £30,000

    Are you passionate about SEO? Do you have the determination to succeed? If so, this could be the role for you.

    Our client is the UK's fastest growing and most successful search marketing agency. An opportunity has arisen for a creative and organised SEO Account Manager to join their team.

    If you're an ambitious SEO account manager with an advanced understanding of using optimisation, link building, social media and online PR to build a powerful online presence - this is the role for you. For the right candidate, there will be opportunities for career progression.

    As an SEO Account Manager, you will be responsible for managing a number of key clients' online marketing campaigns and ensuring results are delivered.

    Proactively managing online marketing campaigns from a technical perspective, your focus will be on meeting deadlines and delivering results. You will maintain a commercial and strategic overview of each campaign whilst managing resources to ensure all work is completed on time to the required standard.

    Your duties will include:

    - monitoring campaign performance, drawing conclusions from findings and making recommendations
    - creating troubleshooting action plans
    - adapting campaigns to reflect search engines and algorithm updates
    - liaising with the sales account managers to ensure collaborative and united client management

    To be considered for this position, you must have:

    - experience of managing multiple SEO client campaigns
    - the ability to interpret clients requirements and translate them into an action plan
    - advanced Excel skills
    - excellent analytical skills and meticulous attention to detail

    As an SEO Account Manager, you must have excellent communication skills and the ability to create rapport at all levels. The ability to write well thought-out, comprehensive commentary, reports and communication is key, as is the ability to "hold your own" and facilitate productive, positive client meetings, face-to-face and on the telephone.

    Any knowledge of website design or development and the associated languages would be advantageous although not essential."
     
  2. Stu784

    Stu784 Regular Member

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    Any advice would be appreciated.
     
  3. katona44

    katona44 Jr. VIP Jr. VIP Premium Member

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    25k-30k really nice,i hardly believe they pay so much:)
     
  4. davids355

    davids355 Jr. VIP Jr. VIP Premium Member

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    Really don't know! I guess they'll want someone with good understanding of analytics, plc campaigns, monitoring conversion rates etc - you need to be up on all that stuff.

    You prob wanna make sure you can real off slot of analytics and advertising platforms that you are proficient in.

    Maybe keep quite about bhw at least until your in the door:)

    As far as link building goes I'm not sure, they obviously will use that as a strategy, but you prob Wont want to talk about that in an interview.

    Not sure what else, prob some people better qualified to advise here...
     
  5. Stu784

    Stu784 Regular Member

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    Agree about not mentioning BHW during the interview.
     
  6. bluenose10

    bluenose10 Junior Member

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    Got any SEO tips for me mate, if you can apply for that job you must be good.lol
     
  7. britcpa

    britcpa Power Member

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    a couple of years ago, i went to an affiliates gig in canary wharf and it was packed out with affiliates managers & staff from various london agencies and affiliates from across the uk - ran into a couple of likely lads there who were looking to get into affiliate marketing and away from their day job which was working for one of the biggest seo companies in europe.

    they were from the link building side of the company and either they were bullshitting me very convincingly (dont think so), or they didnt have a clue about black hat techniques (can hardly believe it). seemed that most of their time was spent searching out quality sites they could trade links with in a 3 way ring and providing reports and client updates.

    ive heard similar stories from other people who are better connected than me in uk seo world, so i guess what im saying is that your pitch might need to not only exclude your bhw activities, but should positively extol the virtues of all the white hat techniques and tactics you love and honour. perhaps a good idea if you headed over to the white hat seo section of bhw and did a spot of quick revision on the subject.

    back to your question of what to expect in terms of working in an office compared to working from home - main aspects will be the fact that youre getting out and about and dealing with human beings on a professional and daily basis - im being serious, and hopefully, the cameraderie that comes with that. oh, and lots of totty from essex: long legged blondes, short black skirts and plenty of attitude :cool:

    here's the search firm i was referring to earlier - might be worth your while scrutinising their site to give you an insight into how theyre presenting themselves to their adoring public - whats noticeable is that theyve recently head hunted a social media director from citibank and id say thats a good indication of which way they feel that future seo cards are going to fall, and by making this appointment, theyre preparing their bets for their next hand, so swotting up on social media before you go to any interviews wouldnt go amiss either:

    Code:
    http://www.greenlightsearch.com/