Is Weibo a worthwhile platform for an independent host?

I believe that Weibo could be an exploration-worthy platform, offering access to a targeted audience in China.
 
What are the main uses and advantages of using this platform called Weibo?
 
Honestly, I've never heard of anyone getting hosting clients from Weibo. Maybe try focusing on platforms where developers and businesses actually hang out?
 
Honestly, haven't seen much direct conversion from Weibo for hosting. But if you're targeting mainland China, it might be worth testing for brand awareness.
 
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