Is wechat a good platform to promote in China?
- Thread starter Albert LL
- Start date
- Nov 2, 2008
- 58,950
- 26,554
There are several ways to get clients on WeChat. You can offer a VIP card to your
members through the app, send promotions, and give e-coupons they
can use to exchange in stores. However, the key is to actively engage with
your followers so you can eventually turn them into customers and make
them purchase your items
members through the app, send promotions, and give e-coupons they
can use to exchange in stores. However, the key is to actively engage with
your followers so you can eventually turn them into customers and make
them purchase your items
AlexAkimbo
Power Member
- Nov 16, 2021
- 781
- 1,073
Have you considered WeChat's "micro programs"? Good way to sell something on WeChat.
Ada_ski
Banned - Multiple accounts to game the forum.
- Jun 25, 2024
- 136
- 30
there are a lot of chinese exclusive social media
you should also let others know what kind of the thing you wanna promote in china and then maybe chinese on the forum can help you to do the match and make the recommedations
you should also let others know what kind of the thing you wanna promote in china and then maybe chinese on the forum can help you to do the match and make the recommedations
zondoalikajl
Newbie
- Sep 21, 2024
- 6
- 0
WeChat ads can be effective, but ROI depends on your target audience. It's highly recommended for brands seeking to reach Chinese consumers, given WeChat’s vast user base and integration with social commerce. However, the ad system can be expensive, and building a strong ROI requires a well-targeted strategy, compelling content, and sustained engagement. Success often hinges on creating value for users rather than just direct selling. Consider testing different ad formats and tracking performance to measure if it aligns with your goals.
Jenny565
Junior Member
- Feb 28, 2025
- 111
- 23
The most important thing is the content of your video and it should be aimed at young people, love, entertainment,...
Simonsim89
BANNED
- Dec 10, 2024
- 435
- 504
Wechat works well for brand building, customer engagement, and long-term loyalty, but it’s not always the best choice for direct-response marketing or quick ROI. Wechat ads, such as Moments Ads and Official Account Ads, can be effective, but they tend to be more expensive compared to platforms like Douyin or Xiaohongshu, which are often better for immediate conversions. If your brand is looking to establish credibility and reach a high-quality audience, Wechat ads can be worth it. The key is having strong content and an optimized funnel, not just running ads blindly.
Another great strategy is leveraging Wechat official accounts and mini programs to create interactive experiences and provide value to your audience. If you’re in e-commerce, having a Wechat store can help with conversions, but keep in mind that payment and logistics integration is crucial. In my opinion, It's fantastic for relationship-based marketing, but if you’re after quick sales, consider testing multiple platforms alongside it.
Another great strategy is leveraging Wechat official accounts and mini programs to create interactive experiences and provide value to your audience. If you’re in e-commerce, having a Wechat store can help with conversions, but keep in mind that payment and logistics integration is crucial. In my opinion, It's fantastic for relationship-based marketing, but if you’re after quick sales, consider testing multiple platforms alongside it.
- Oct 27, 2024
- 123
- 67
WeChat ads can be tricky; are you targeting users in China or overseas Chinese? That makes a huge difference.
Omegaproxy1
BANNED
- Mar 14, 2025
- 65
- 10
WeChat Moments promotion was very popular in the past.
- Jun 5, 2024
- 104
- 23
wechat is quite similar to telegram
you can chat one-on-one with people who have already added you, or chat with multiple people in a group
for marketing, wechat has official accounts like medium for article promotion, and mini apps like telegram where you can set up your shopping site
it’s more of a promotion platform for marketing and a direct tool to reach your customers
hope this helps
you can chat one-on-one with people who have already added you, or chat with multiple people in a group
for marketing, wechat has official accounts like medium for article promotion, and mini apps like telegram where you can set up your shopping site
it’s more of a promotion platform for marketing and a direct tool to reach your customers
hope this helps
ushinnoko
Newbie
- Mar 29, 2025
- 33
- 6
This is a popular social network in China with a huge number of users. You can do business on this platform to have the maximum number of customers.
