Is using paid writers for content worth the cost?

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zerackam

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Hi black hat world i wanted to ask the community a question about website creation and share my experience as well. In the past i have used some black hat methods to promote websites with some short lived success. some of the websites attained many backlinks and for a short while had a significant amount of visitors but this quickly dwindled. I then moved onto auto blogging to get more content thinking this would keep my website at the top of the serps and keep the visitors a little engaged (my goal is to really just get visitors to my blog associated with my business website which sells medical supplies). Now i have come to realize that as people have said all along duplicate content from autoblogging doesn't really engage visitors with some obvious exceptions and for some black hatters that are able to create truly user friendly and unique websites with autoblogging. So now i'm thinking of completely deleting the thousands of posts on the blog associated with my business and paying real content authors to write content. The idea i had was to have people write content relating to medical illnesses or health issues that would drive visitors looking for information on those health issues who may also be interested in buying products that i was selling. My question is what peoples experience has been with purchased original content. Does it really work in driving in customers or users who will then click on other parts of a website. I am thinking of making a large investment in this as a last ditch effort as truthfully my only other option would be to try to write my own content which would probably be better in quality but would take years to fill all the article topics that i'm interested in covering.
Thanks in advance for your advice.​
 
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I'd take a look at how long your average visit is. See if people are truly clicking around more on your site to see other stuff. On my websites with completely original content, the average person views ~3 pages before leaving the site. I'm not sure what the general average is, but I'd take a look and see how everything is going.

Also, I wouldn't delete the thousands of posts - you can just buy a new domain!
 
Remember content is king.. If you don't engage your users with your writing then the bounce rate will be high and there will be nothing to show for in your bank account.
 
Rightly said, Content is king. If you want to keep visitors on your site, make them sign up or buy your product, you definitely need to create great content.
 
Yes i always hear that great content is king and i admit this seems to be the case but im just wondering what peoples experience has been with buying original content. Has it worked out for them or does it also seem to be a waste of money as it costs roughly $5-10 per article so stacking a niche website with related articles number about 500 would run anywhere from 2500 to $5000 so im wondering if people have done this and if anyone thinks that its a good idea for the cost.
 
You can gauge the market before spending 2500 bucks. For niches, you can get a ranking website with just 20 articles if they are original and well written. If the response is good and your list is building nicely, then you can think to expand the business.
 
Very informative info as I was wondering the same...Thx!
 
I pay 10$ by week, by webiste, for one good article, 500 words, i give her the keyword, she make research, no fault, perfect unique original (french) article. 10$ X about 4/5 weeks = 40/50$. Monetization : Adsense = 1000/2000$ by month... It is all about you need. (This give me time for SEO and i love to create Php websites)..
 
So WeBlack do you just place original content from the writers on your website or do you mix it up with other stuff as well and if you dont mind me asking how many articles are you upto at this moment that you are able to bank 1K-2K in adesense? thanks
 
This is very easy to test. Put up a few unique well written 1000+ word articles and then use Clicktale/CrazyEgg to measure user interaction metrics. If you want to use Google Analytics instead remove captured reader interest from bounce rate (http://analytics.blogspot.com/2012/07/tracking-adjusted-bounce-rate-in-google.html)

Compare with the spun articles and you should be able to determine the increased value of user retention and calculate the time to recover cost.
 
BreakAllTheClocks said:
This is very easy to test. Put up a few unique well written 1000+ word articles and then use Clicktale/CrazyEgg to measure user interaction metrics. If you want to use Google Analytics instead remove captured reader interest from bounce rate

Compare with the spun articles and you should be able to determine the increased value of user retention and calculate the time to recover cost.
Click to expand...

this is really a great idea but i have tried something to this effect. I have placed 5 very original well written articles with images on my page. they definately started to get some hits and one in particular was ranking well but they all pretty much fell off the serps not too long ago i think because once again google does not like duplicate content and as matt cutts said on one of his videos duplicate content and autoblogging will result in sitewide penalties so everything ranks lower. Seeing that this appears true there is no good way to test this i would have to take down the thousands of autoblog posts and wait months to see how things went and to compare the two. All in all thats something i would like to avoid and thats why im trying to see if anyone who has a decent amount of experience with this approach (paid original content) has had any success that justifies the costs.
 
I think getting high quality content is a must. Here is what I have observed on my site and it's in the health niche as well. I write my own content and my articles are mostly between 700-1000 words each. None of it is spun and it is highly unique content. The content is really useful and it solves a problem or is educational. I always do keyword research and pick low (sometimes medium) competition long tail keywords. I then make sure to use my keyword at the beginning of the article, a couple in the middle and once at the end (if possible). I also add an image with my keyword as the alt title. There is also h1, h2 tags and etc. It's just your basic on page seo.

After doing the above I have tried 2 things.

Number 1
I did some tier 1 and tier 2 link building on some of my keywords (articles). Nothing major because it was all done manually. Within 2-3 months, those keywords were on pages 2-4 in Google.

Number 2
I did nothing to the other keywords (articles) but make a post with a link on Facebook, Twitter and Google +. These keywords are now on page 1. It also took a few months to get there.

I think that good quality content is what Google wants. In my case, it was the content, not the link building. So to sum this up, I believe if your visitors find your content useful, they will come back and you will be rewarded. Also, I only write 1 new article a week. I'm still incredibly new at this and these are just my observations so far. I do believe that high quality articles are the backbone to a site, or at least it has been the case for me. My site is pr0 and is 6 months old.
 
ilovestocks said:
I think getting high quality content is a must. Here is what I have observed on my site and it's in the health niche as well. I write my own content and my articles are mostly between 700-1000 words each. None of it is spun and it is highly unique content. The content is really useful and it solves a problem or is educational. I always do keyword research and pick low (sometimes medium) competition long tail keywords. I then make sure to use my keyword at the beginning of the article, a couple in the middle and once at the end (if possible). I also add an image with my keyword as the alt title. There is also h1, h2 tags and etc. It's just your basic on page seo.

After doing the above I have tried 2 things.

Number 1
I did some tier 1 and tier 2 link building on some of my keywords (articles). Nothing major because it was all done manually. Within 2-3 months, those keywords were on pages 2-4 in Google.

Number 2
I did nothing to the other keywords (articles) but make a post with a link on Facebook, Twitter and Google +. These keywords are now on page 1. It also took a few months to get there.

I think that good quality content is what Google wants. In my case, it was the content, not the link building. So to sum this up, I believe if your visitors find your content useful, they will come back and you will be rewarded. Also, I only write 1 new article a week. I'm still incredibly new at this and these are just my observations so far. I do believe that high quality articles are the backbone to a site, or at least it has been the case for me. My site is pr0 and is 6 months old.
Click to expand...

Thanks that was very useful information.
 
Google's Matt Cutts always says that content is king. It doesn't matter if you're getting someone to write it for you or you write it yourself. As long as the article is readable and engaging, people will stay. You dont really need content in quantity, but quality.
 
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