Is this a bad offer?

Hi all,

Been testing a few things with traffic on pop.
Have a look at this for me.

https://gyazo.com/ba8adffb926412e0ddadcd94d178cd1f

Boat loads of clicks (20k and 1 lead)....
does this suggest bad offers?

Could be bad offer or it could be bad traffic. If it's not targeted then you are aren't going to get many conversions.

Hard to say without knowing where you're getting your traffic from? Most pop traffic will never convert.

Always make sure to speak to the advertiser or network before you start running traffic. You want to make sure that the offer is functioning in terms of not reaching its cap and other things.